Convince & Convert

AUGUST 18, 2010

But, under pressure from digital and advertising agencies each looking to be the driver of the social media express, PR firms are sometimes turning over inquisitional rocks that do not portray them as strategic caretakers of brands’ social presences.

PR 162

PR Social Media Paid Content Media 162

Convince & Convert

JULY 27, 2010

Are You Cherishing the Wrong Trophy Convince and Convert Recommends The Growing Elitism of Social Media (Danny Brown) Who Are You? Danny Brown) You Are Not The Story (Danny Brown) Tagged as: blogging , content creation , content marketing , content strategy , Convince and Convert , Guest Posts Did you enjoy this blog post?

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

MAY 12, 2010

You Just Might Like Green Eggs and Ham (in fact, ironically, you can click here to “like it&# on Facebook ) More from Convince and Convert 7 Deadly Sins of Social Media Are You A Shaq or A Penelope Are You Cherishing the Wrong Trophy Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… (..)

Paid Search Agency 122

Paid Search Agency Advertising Agencies CAN-SPAM PR 122

Convince & Convert

FEBRUARY 11, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JUNE 29, 2010

More from Convince and Convert 7 Ways to Use Social Media to Build Stunning Brands The Wisdom of Social Media X-Rays Marketing Sideways to Win at Social Media Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How Not To Use Social Media (The Arkayne (..)

RSS 119

RSS Paid Search Agency Advertising Agencies PR 119

Convince & Convert

AUGUST 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: It’s Time for Real-Time Why Social Supports Email in the Interactive Marketing Hub I Get By With a Little Help From My Friends [link] Paige Holden Hey Jay!

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Convince & Convert

MAY 4, 2010

More from Convince and Convert The Conflicting Faces of Social Media Are You Cherishing the Wrong Trophy Teach and then Reap Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: Internal Social Media (..)

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Convince & Convert

JUNE 17, 2010

(cartoon by Dewald ) More from Convince and Convert 7 Reasons Not to Put All Your Eggs in the Twitter Basket Why Twitter Needs Its Bottom Spanked Why Twitter Is the Anchor of the Social Media Team Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) How Not To Use Social Media (The Arkayne Blog) How to SEO your (..)

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

FEBRUARY 24, 2010

6 things you need 2 incorporate into your social media plan. 6 things 2 incorporate in your social media plan [link] [link] Nate Riggs I'm really excited to speak with @jaybaer on a Skype Session today. link] [link] Rick Rosario Word RT @Eric__Torres: Marketing isn't about campaigns, its always on.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

FEBRUARY 19, 2010

Plus, event invites, and photos in which you’re tagged. The email also can be configured to show you all new friend requests, status updates from pages that you’re a fan of, as well as photos, videos and links from your friends. This, I'll try.

Social Media 116

Social Media Media Paid Search Agency PR 116

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

FEBRUARY 10, 2010

More from Convince and Convert 18 Social Media Quotes Teach and then Reap A Social Media Scoreboard That Works Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged as: email marketing , email (..)

Social Media 129

Social Media Email Marketing Social Marketing Paid Search Agency 129

Convince & Convert

FEBRUARY 15, 2010

(For an interesting look into the somewhat more distant future of email and social convergence, check this post series by the thoughtful Fred Tabsharani ) (photo by Brunogirin ) More from Convince and Convert The Conflicting Faces of Social Media Are You Cherishing the Wrong Trophy Integrating Email and Social Media with Flowtown Convince and Convert (..)

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 26, 2010

(photo by Nieve44 ) More from Convince and Convert The Conflicting Faces of Social Media The Wisdom of Social Media X-Rays The Future of Email Marketing – Think Holistically, Send Individually Convince and Convert Recommends The Metrics of Social Media (Danny Brown) The HEART of Social Media (Danny Brown) The True Meaning of Social Media (Danny Brown) (..)

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

MAY 5, 2010

John & Partners , a full-service advertising and public relations firm, based in Jacksonville. .&# And Now For Something Completely Different But here’s where it gets interesting. In addition to being Chief Jane of JaneNation, Lisa is also the Cultural Strategist for St.

Social Media 127

Social Media Advertising Agencies Paid Search Agency Media 127

Convince & Convert

MARCH 4, 2010

After your webinar yesterday my department spent an hour or so asking ourselves, “What IS the goal of our blog?&# I'm not sure you can separate content from community anymore, as Google seems to be looking more and more at engagement (comments, linkbacks, time on site) to determine the value of content. Jury's still out.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

JULY 20, 2010

More from Convince and Convert 7 Secrets to Successful Social Media Farming The Conflicting Faces of Social Media 5 Rules for Awesome Email Marketing Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Social Media Marketing… Simplified (The Arkayne (..)

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

FEBRUARY 5, 2010

(click to enlarge) Option 1 Option 2 Option 3 More from Convince and Convert Build Your Brand a Social Content Ladder in 5 Steps 4 Steps to Drive Sales with a Social FAQ 9 Blog Failures and Remedies Convince and Convert Recommends WordPress For Business (The Arkayne Blog) How to SEO your Blog Titles (The Arkayne Blog) Alexandra Kirsch and the Perfect (..)

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 10, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Social Conversation a Myth?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

MARCH 25, 2010

More from Convince and Convert 7 Secrets to Successful Social Media Farming 18 Social Media Quotes Incinerate Your Social Media Checklist Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged as: social (..)

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 6, 2010

More from Convince and Convert 7 Secrets to Successful Social Media Farming The Conflicting Faces of Social Media 18 Social Media Quotes Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) Tagged (..)

Social Media 139

Social Media Media Webinar Metrics Paid Search Agency 139

Convince & Convert

JUNE 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: The Best Advice Has No Shelf Life It’s Time for Real-Time Is Twitter for Business Even Worth the Trouble?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

AUGUST 19, 2010

More from Convince and Convert Is Twitter for Business Even Worth the Trouble Why Social CRM Needs to Be Less About the Social and More About the Customers Blastoff for My New Social Media Newsletter Convince and Convert Recommends The Metrics of Social Media (Danny Brown) The HEART of Social Media (Danny Brown) The Real Cost of Social Media (Danny (..)

Social Media 143

Social Media Media Webinar Metrics Marketing & Strategy 143

Convince & Convert

MAY 27, 2010

More from Convince and Convert The Wisdom of Social Media X-Rays The Consequences of Social Media Silence Why Twitter Is the Anchor of the Social Media Team Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How to Introduce Social Media to Your Business (Danny Brown) The Hilarity of Working From Home (The (..)

Paid Search Agency 124

Paid Search Agency Social Media PR Advertising Agencies 124

Convince & Convert

JUNE 3, 2010

.&# ) More from Convince and Convert Why Twitter Needs Its Bottom Spanked A Social Media Gun to the Head The Chicken and the Egg Social Media Conundrum Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) The Hilarity of Working From Home (The Arkayne Blog) What I Learn From My Daughter (Danny Brown) Tagged as: (..)

Social Media 158

Social Media Media PR Webinar Metrics 158

Convince & Convert

APRIL 20, 2010

Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) How to SEO your Blog Titles (The Arkayne Blog) Building a Blog to Meet Your Marketing Goals (The Arkayne Blog) Tagged as: blog , blogging , Compendium , content creation , content marketing , keyword selection , long tail , search marketing , search optimization (..)

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

MARCH 3, 2010

link] jaybaer If there were thousands of blogs, Webinars, books, etc. With customer service & public relations becoming blurred thanks to Social Media, it's a great detriment to ignore the movement. But what I do know is a methodology to find out.&# It's true. And it works. link] jaybaer Thank you Doug.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

FEBRUARY 23, 2010

More from Convince and Convert The Key to Social Media Success is Just 2 Letters 7 Secrets to Successful Social Media Farming 18 Social Media Quotes Convince and Convert Recommends How to Introduce Social Media to Your Business (Danny Brown) Social Media Marketing… Simplified (The Arkayne Blog) How Not To Use Social Media (The Arkayne Blog) Tagged (..)

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

JULY 15, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Build Your Brand a Social Content Ladder in 5 Steps 14 Things I Think I Think About Social Media Does Your Facebook Page Have a Pulse?

Social Media 142

Social Media Paid Content Media Act-On 142

Convince & Convert

MAY 25, 2010

Which Are You Providing I see 17 online marketing services that small and medium agencies (especially PR-focused firms) could credibly offer clients, if they made the effort to build competency: Search Taxonomy Analysis Search Opportunity Audits Search Engine Optimization (not super duper hard core SEO, but intermediate level) Blogger Outreach Influencer (..)

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

JUNE 22, 2010

That's where I think you hit the nail on the head in your second paragraph: social media has tremendous “potential&#. Social media is still evolving and until a solid few years of research can prove that there is definite ROI in utilizing company-wide social media plan, most companies will still consider it only a fad.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

APRIL 6, 2010

The Arkayne Blog) Tagged as: content creation , content ladder , social content , social media , social media strategy Did you enjoy this blog post?

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. Now, you can worry about tools, and outposts, and social media tactics.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

JUNE 2, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Detective Tricks to Find Your Customers in Social Media Is Social Conversation a Myth? You don't need to be on Facebook, for example, to be tagged in a photo, nor on Twitter to be in a TwitPic.

Social Media 135

Social Media Media Curation Webinar Metrics 135

Convince & Convert

APRIL 28, 2010

I like your “monitor and respond to all&# thought — this is more of a public relations model than a marketing model, especially if we dispense with the concept of “impressions&# in favor of “contacts.&# First blush, I'd want to differentiate between marketing to this influencers and communicating with them.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

AUGUST 11, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 11 Whys I’m a Social Media Addict Is Starbucks the Most Dangerous Competitor to Facebook?

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116