Remove long-tail
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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

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What is Keyword Search Intent?

Brightedge

Wikipedia pages, blog posts, and instructional videos). Therefore, the best, most relevant, and authoritative search results for this keyword would be product pages on e-commerce sites, versus a Wikipedia page defining “water bottles.”. Analyze SERP Results for Your Primary Keyword. How to Determine a Keyword’s Search Intent.

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Featured Snippets Drop to Historic Lows

Moz

Posted by Dr-Pete On February 19, MozCast measured a dramatic drop (40% day-over-day) in SERPs with Featured Snippets, with no immediate signs of recovery. So, I checked our STAT data across desktop queries (en-US only) — over two million daily SERPs — and saw the following: STAT recorded an 11% day-over-day drop.

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How to Make Your Content Powerful in Eyes of Searchers (and Google)

Content Marketing Institute

Instead, you’ll get the right traffic, or what I call the keyword sweet spot: Find keyword sweet spot, where it’s relevant to business & it’s long-tail, low competition. Long-tail, low competition. As it says on its home page, “find long tail keywords with low SEO difficulty.”. SEO Click To Tweet.

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The progression of anchor text

Biznology

(Photo credit: Wikipedia). As Google continues to update its search algorithm to create the most accurate SERPs possible, it is equally important that you update your anchor text strategy to ensure your site shows up in those SERPs. Biznology.com) and partial-match or long-tailed anchor text.

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How Bad Was Google's Deindexing Bug?

Moz

While deindexing would naturally cause ranking flux, as pages temporarily fell out of rankings and then reappeared, SERP-monitoring tools aren't designed to separate the different causes of flux. It doesn't contain many queries in the very-long tail, including natural-language questions. Can we isolate deindexing flux?

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Is Your SEO Competitive Analysis Misguided?

nDash

And it can help you prioritize your long list of SEO/content tasks. No matter what you’re selling, conversion-focused SEO competitive analysis is about getting to the heart of search intent at the tail end of a decision-making process. Backlinks play a significant role in SERP rankings. The first step? Backlink Opportunities.