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Social Media Best Practices with Your Oktopost Experts

Oktopost

P2P over B2B. After all, more than 62% of B2B buyers respond to salespeople who connect with them to share insights and opportunities relevant to their business. . While there may be some crossover, ultimately the reason someone is following you on LinkedIn may not be the same reason they are following you on Twitter.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

The other day, I found out that a client of mine had saved no less than 3,000 editorial articles relevant to his industry in an Evernote file, thinking he could “do something with them someday.” This information is typically available in media databases and on LinkedIn and Twitter. How do they like to be approached?

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Find a Relevant LinkedIn Group. Facebook is the most popular tool for retargeting but LinkedIn also has a feature.

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Content Marketing for Engineers

Industrial Marketing Today

Call it P2P (Person-to-Person) marketing if you will. The same engineering audience can become very passionate and active if the topic of discussion is relevant to them. Yes, I do get it that the lines between work and personal lives have blurred thanks to today’s hyper-connected world where everybody is always “On.”

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. Use relevant hashtags.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. Use relevant hashtags.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. LinkedIn: The In Academy with Ron Nash. Mr. Nash is not only incredibly stylish with his bright shirts, but he is also extremely knowledgeable about LinkedIn. Use relevant hashtags.