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The Best Email Marketing Tools to Increase Sales

Webbiquity

It’s the most widely used tactic, and 59% of B2B marketers say email is their most effective channel in terms of revenue generation. Easy to use, affordable online tools make it easy for marketers to segment their lists, test different messages, automate processes, and track results. Constant Contact.

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How to Optimize Your B2B Lead Generation Forms for Better Results

KoMarketing Associates

Compared to how much time we invest in every other element of a lead generation campaign – the advertising, the content download, the landing page – the opt-in form often just gets slapped in like an afterthought. They can – if optimized correctly – deliver more leads and better leads. 4 Lead Gen Form Strategies.

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Stop losing your hard-earned leads

Ontraport

Your leads opted in…now what? Getting new leads only to watch them slip through your fingers is one of the most frustrating parts of marketing. Many marketers solve this by segmenting their list and sending targeted messages, but that’s often a big project. Everyone struggles with getting ghosted by leads.

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Stop losing your hard-earned leads

Ontraport

Your leads opted in…now what? Getting new leads only to watch them slip through your fingers is one of the most frustrating parts of marketing. Everyone struggles with getting ghosted by leads. You’re not the only one losing hard-earned leads before closing the sale — it’s a problem for marketers everywhere.

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Google AdWords for B2B Organizations: 8 Questions Leadership Should Ask

KoMarketing Associates

As I reviewed Salesforce 2015 State of Marketing report, I was encouraged to read that even though search engine marketing took a backseat to more “popular” programs such as social media and mobile marketing, it is still considered a highly valuable and effective component of the marketing mix. How Much Am I Spending?

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6 Tips For a Successful Marketing Automation Implementation

Circle Studio

Marketing automation is a powerful technology platform that provides marketers with a rich set of tools to manage the components of their online marketing programs. The usage of marketing automation software has exploded over the last decade, with no sign of slowing down. billion annually by 2023—up from $11.4

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6 Ways to Grow Your Email List Using Facebook Live Video

Vidyard

Videos are a compelling way to drive website traffic and generate leads. According to a report published by Renderforest, brands that used video content in their demand generation strategy generated 69% more leads and 80% more conversions than those that didn’t. How to Use Facebook Live to Generate Leads 1.