Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts
Webbiquity
APRIL 10, 2018
Sales prospects have high expectations as well. Marketing is increasingly charged with managing not just communications and lead generation, but the end-to-end customer experience. B2B marketing teams will be held accountable for more of the lead-to-revenue process. Image credit: KoMarketing. And measure them?
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