Martech

MARCH 30, 2022

Traditional search based on keywords and Boolean logic may just not cut it when customers have become accustomed to high performance websites being able to understand and respond to more complex requests. Get the daily newsletter digital marketers rely on. Processing.Please wait. Retail search capabilities.

Google 92

Google Long Tail Marketing Merchandising Click Rate 92

Martech

MAY 15, 2024

When someone talks about “long tail” strategy, you probably think it begins and ends with search engine marketing. If you don’t track your results long after your campaign ends, you’re more likely to under-report your successes! It’s easy to see why search dominates the long-tail concept, though.

Long Tail Marketing 105

Long Tail Marketing Case Studies Case Study Studies 105

DivvyHQ

MAY 17, 2018

Marketers also realize the importance of taking a more conversational approach with content – whether it is via keyword search or voice search – to better reach their audience. And the keyword research is a bit more straightforward. Ways to Enter the Voice-First World. Focus On Your Audience: Actual People.

Activities 53

Activities Long Tail Marketing FAQ Content Marketing 53

Valasys

JANUARY 23, 2023

Every keyword in your account is assigned a Quality Score by Google that indicates how relevant each one is. Organizing campaigns, ad groups, and keywords may boost Quality Scores. Keywords, ads, and landing sites in related campaigns and ad groups will help improve the quality score.

Small Business Marketing 40

Small Business Marketing PPC Paid Search Agency Lead Ranking 40

Salesforce Marketing Cloud

MARCH 12, 2024

This includes conducting keyword research, optimizing product descriptions and meta tags, improving website speed and performance, building high-quality backlinks, and more. That’s why many businesses take a competitive approach to ecommerce SEO, targeting specific keywords and attempting to outrank similar companies in the same industry.

eCommerce 52

eCommerce Traffic Organization SEO 52

Ambal's Amusings

AUGUST 27, 2009

For example: Pepper your content with keywords and phrases in the right places so it will have a better chance of being found when people are searching about the topic via search engines like Google, Bing and Yahoo. Merchandise free subscriptions to your newsletter and promote your blog on your website. So you need to promote it.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Content Standard

JUNE 25, 2023

In fact, Google has explicitly stated that, regardless of whether AI plays a role in content creation, its search algorithm still focuses on prioritizing high-quality, helpful content written for users and de-ranking low-quality, keyword-first content written for SERPs. The lesson here?

SERP 69

SERP SEO Generation Long Tail Marketing 69