NuSpark Consulting

JANUARY 15, 2016

“ People are often bored or put off by facts, but they never tire of hearing stories ” — Jay Conrad Levinson, Author “Guerilla Marketing” series of books. Why do marketers at B2B companies write case studies? It’s easy to write, but is it designed to be read? Most are mind-numbingly dull. Why Case Studies? Include People.

Case Study 100

Case Study Case Studies Studies B2B Marketing 100

Hubspot

AUGUST 6, 2018

My favorite part of the writing process is when my editor reviews my work. Write a study plan and script. Hallway/Guerilla Usability Testing. Your perceived expertise can also lead to them to please you instead of being honest when you ask for their opinion, skewing your user experience's reactions and feedback.

Guerilla Marketing 73

Guerilla Marketing Sample Studies Opinions 73

Buzz Marketing for Technology

JULY 22, 2008

· Writing Better. Wrebecca Writes. Guerilla News Network. clever, concise political opinion consistent with their own views. wonderful examples of writing of a particular genre, that they can learn from. guidance on how to write in the strange world of weblogs. Technology & Society. Other Technologies.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100

Chris Koch

JUNE 26, 2009

There are all sorts of opinions about whether LinkedIn or Facebook is better for business contacts. I’d recommend against it unless you write regularly as part of your day job. Obviously, writing is hard. Many companies are having great success using Yammer as a kind of guerilla knowledge management system.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Buzz Marketing for Technology

JULY 24, 2008

Your visit should not be a surprise -- you need to ghost write an explanation of your visit for your customers managers and have them send it to their employees before you arrive. Wrebecca Writes. Guerilla News Network. clever, concise political opinion (most readers prefer these consistent with their own views).

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Buzz Marketing for Technology

JULY 21, 2008

We spend far too much time wordsmithing and writing, and not enough time talking to people -- customers, employees, colleagues, experts and thought leaders in our field." Guerilla News Network. Michelles Daily Writing Exercise. clever, concise political opinion (most readers prefer these consistent with their own views).

Lead Ranking 100

Lead Ranking Budget Programs Aggregators Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Wrebecca Writes. Guerilla News Network. clever, concise political opinion (most readers prefer these consistent with their own views). wonderful examples of writing of a particular genre, that they can learn from. guidance on how to write in the strange world of weblogs. StupidAngryCanajun. Technical Difficulties.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100