Martech

JANUARY 27, 2023

But just as CX-focused consumers have noticed these trends, so too have the privacy-focused ones and their government representatives. The EU’s GDPR The European Union’s General Data Protection Regulation (GDPR) went into effect on May 25, 2018. Meanwhile, the United States has gotten into the privacy act (so to speak).

Advertising Agencies 139

Advertising Agencies Privacy Paid Search Agency Privacy Protection 139

Customer Experience Matrix

APRIL 13, 2018

The chapter headings suggest she ends up proposing blockchain as the ultimate solution. In fact, if you look closely at studies of consumer attitudes, what you ultimately see is that consumers don’t really put a very high value on their personal data or privacy in general.

Ad Building 120

Ad Building Peer-to-peer Privacy Privacy Protection 120

The Customer

APRIL 14, 2020

January 27, 2021 Google says the new tools will better protect consumers’ privacy, but some fear they’ll actually shut out competitors and create a walled garden. 11 min CPRA: It’s Time to Cut Ties with Old Data January 6, 2021 The Golden State has gone beyond any other state to create an omnibus privacy regulation.

Privacy 52

Privacy Ethics Privacy Policies Enterprise Management 52

Martech

AUGUST 26, 2021

Marketers and advertisers are facing choppy waters at the confluence of two powerful currents: a vigorous new era of consumer data privacy, rolling into “data-driven everything” practices like personalization and programmatic advertising — both now turbo-charged by artificial intelligence and machine learning. What you should do.

Privacy 124

Privacy Enterprise Management Marketing Management Lead Ranking 124

Adobe Experience Cloud Blog

JANUARY 10, 2011

by Josh Aberant Within the past month we’ve seen major privacy initiatives from three major players in the online commerce space: FTC with a Do Not Track list proposal; Microsoft with announcements of tracking blocking technology in the upcoming release of the Internet Explorer browser; US Dept. Exposure to FTC’s Do Not Track.

Marketo 48

Marketo Privacy Positioning Privacy Protection 48

Walker Sands

MARCH 5, 2020

Yet, on the issues page of his campaign website, which lists out a total of 35 policy proposals, there isn’t a single one dedicated to AI. Warren has shared similar concerns, stating her desire for a task force on digital privacy in public safety. It was a good start!

Privacy 40

Privacy Campaigns Privacy Protection Lock-In 40

Martech

MARCH 27, 2023

An Ipsos poll last year found 84% of Americans at least somewhat concerned about the safety and privacy of the personal data that they provide on the internet. Several states, including California, Virginia, Illinois, Colorado and Utah, passed privacy protection laws and many others are considering doing so.

Privacy Protection 105

Privacy Protection Paid Search Agency Ad brokers Privacy 105