Tech Talk with Jivox: Personalization and ecommerce marketing
ClickZ
JANUARY 15, 2021
As confusion ensues, costs go up and productivity is impacted. Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. Jivox Kairos Purchase Prediction Engine drives sales by matching the right products with consumers that have the highest purchase intent.
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