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Marketing Insider Group
JANUARY 28, 2015
We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. After the webinar, we received dozens of questions. As mentioned during the webinar, the real key to ROI is being committed as a company to measuring it. You have to weigh the pros and cons as well.
Adobe Experience Cloud Blog
JUNE 9, 2017
Intent data is time-based, information collected about a person’s activities which tell you the topics they are showing interest in or researching. These data providers are using techniques that can generate intent data at the domain or company level. Now, savvy marketers are turning to intent data to listen to their target audience.
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Customer Experience Matrix
JANUARY 22, 2014
Not quite standard but increasingly common features include social media sharing and tracking, Webinar integration, visitor identification via reverse IP lookup, and capturing campaign information from Google AdWords. The system was released in mid-2012 and starts at $1,050 per month including a Dynamics license.
The Effective Marketer
JUNE 23, 2009
Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. Rand’s presentation is engaging and full of great information.
Vidyard
DECEMBER 8, 2014
to product how-to’s, consumers are being entertained and informed by a massive global library of streaming cinematography every second of every day on every type of device. Sales is able to pick up the phone and have an informed conversation with the lead , and also have a much higher chance of closing the deal.
Single Grain
APRIL 10, 2020
Cisco Webex, a cloud-based enterprise solution for video conferencing, online meetings and webinars, has expanded the capabilities on their free Webex offer in all countries where it is available. They are also providing free 90-day licenses to businesses who are not Webex customers in this time of need. Kapwing (licensing).
Martech
JUNE 27, 2023
Competitive information. 3: Educational content Fill your site with useful, non-salesy information about your category and the problems your customers are looking to solve. Don’t bury your contact information at the bottom; bring it forward, ideally to the heading on every page. Evidence of experience in their industry.
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