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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

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SEO vs. PPC: When to Optimize and When to Pay for Traffic

Hubspot

Is it better to pursue an organic-first approach and find consumers through search engine rankings, or is it better to invest in an advertisement at the top of a keyword results page? Just as you turn to your favorite search engine to look up a new marketing acronym or where to get good pizza, so do your consumers.

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. B2B Google+ Search Engine Marketing Blog'

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5 Lessons Content Marketers Can Learn From Valentine’s Day

KoMarketing Associates

Surprising statistics? Lesson for content marketers. If there’s one thing the above stats can teach us, it’s that it pays to know your audience. Just as card and candy companies understand that Valentine’s Day appeals to women, content marketers should have a working knowledge of what appeals to their target audience.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

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5 Insightful B2B Content Marketing Strategy Videos

KoMarketing Associates

Relationships : Content should always be created keeping customer relationships in mind. It’s very important to establish and gain your customers trust. The information being presented to customers should never feel like a sales-pitch, and if it does, the relationship with the reader will likely suffer.