Goodbye Third-Party Cookies, Hello Content Marketing
Contently
MAY 13, 2024
According to Forrester, in 2023, more than half of global marketers thought the whole thing was a bluff. In marketing, these cookies help boost visibility and reach. The thought is that users who’ve previously searched for a product or service are more likely to convert. Their goal is to hit 100% by the end of 2024.
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