How to conduct an effective competitive analysis in 7 steps
Tomorrow People
JUNE 14, 2022
Focus on four aspects: Their ability to conceive and design: What technical resources do they have (patents, copyrights, technical staff, etc.)? Plus, their SEO, SEM and PPC performance. This will determine if a competitor is likely to bring new products to market. Ask yourself: What topics, themes and messages do they focus on?
Let's personalize your content