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How to Define & Measure Social Media KPIs – Part VII

Valasys

Leveraging social media KPIs in the year 2019 & beyond will be an unbeatable approach for marketers to figure out the loopholes in their marketing strategies & will guide them on how to set social media KPIs to optimize their marketing & other core bottom-line endeavors such as sales revenue & return on marketing investment (ROMI).

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). Deliver Hyper-Personalized Content to the Prospects: An important part of scaling-up personalization to streamline the B2B sales cycle involves delivering hyper-personalized content to the prospects.

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How to Define & Measure Social Media KPIs Part V

Valasys

A YouTube KPI can be described as an evaluative measurement tool to qualitatively & quantitatively gauge & track the effectiveness of video content on YouTube channels of the brands. Thus, YouTube is an excellent platform to reap the benefits of video-based content. Videos are an impactful way of advertising.

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How Omnichannel Reputation Management Assists in B2B Branding

Valasys

Joei Chan, a Content marketer at Mention explained the importance of social listening in omnichannel reputation management as follows: “…most customers understand that problems cannot be solved immediately, but they need to know you listened, and are doing your best to provide a solution.”. Benefits of Omnichannel Reputation Management.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

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How to Employ Local SEO to Optimize B2B Marketing

Valasys

It’s a hot topic for Google in 2019. Search engines rely on signals such as local content, social profile pages, links, & citations to provide the most relevant results to the local users. According to a report by Google in 2018, local searches lead 50% of mobile users to visit stores within one day.

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How to Define & Measure Social KPIs – Part -1

Valasys

Running advertising, promotional & lead generation campaigns on social media platforms is essential as nowadays customers are the kings & they prefer to consume content in their own preferred ways. PostRank: This is a great tool to measure the performance of content with RSS feed. aligned with their businesses.