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4 Pros and Cons of Migrating from WordPress to the New HubSpot CMS

SmartBug Media

In this article, we’ll look at four pros and four cons of migrating your WordPress website to the new iteration of HubSpot’s content management system, named CMS Hub. Although WordPress is free, in terms of marketing automation, it means that you have to piece together multiple tools to get the same features.

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A practical guide to SaaS marketing strategy for start-ups

Marketing Graham

This can be useful for building your strategy and plan, but also great for creating unique content. As with all content marketing you want to teach people something they didn’t already know (or have read on another website). So the website owner will have a valid breach of contract claim. Unique is the key.

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5 Steps to Take to Secure Your Website

Bluetext

The most cost-efficient way to build and manage a website is to leverage a popular content management system, but on their own these systems are often prone to attacks. The content management system supporting a website needs to be easy-to-use, but not easy-to-access. Ensure CMS Security. Leverage Two-Factor Authentication.

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What you Need to Know to Start an Online Retail Business

Hubspot

Now more than ever, online retail is a valid option for any aspiring entrepreneur to sell their wares. Pore through as much industry-relevant content as you can — whether that be through magazines, blogs, podcasts, or any other medium that can give you a fleshed-out picture of your market. Use carefully curated content.

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The Ultimate Guide to Google Search Console in 2018

Hubspot

I’m a content strategist on HubSpot’s SEO team, which means GSC is particularly useful to me. Domain name provider: Sign into your domain registrar (like GoDaddy, eNom, or networksolutions.com), and verify your site directly from GSC or add a DNS TXT or CNAME record. It uses rich media content and/or shows up in Google News.

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An introduction to ecommerce APIs for non-developers

chiefmartech

To support my article, I’m going to screen 3 examples of reliable ecommerce APIs: Contentful, Shippo, and LaunchDarkly. Example #1: Contentful. Contentful is a revamped CMS. Marketers create modular content, and then it’s up to the developers to connect it to different devices and applications.

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Email Tracking & Engagement

GreenRope

It goes beyond delivering content into the inboxes of your contacts, but rather curating content that is personalized based on their needs and preferences. Email tracking is key to assessing the success of your efforts and provides valuable insight into which content results in the highest engagement.