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How Twitter and Thursday Night Football Are Changing the Video Marketing Conversation

Content Standard

ESPN typically only offers streaming to viewers who subscribe to a cable service—though a live social stream is always a part of ESPN Gamecast, which show stats and social media commentary in real time during a given game. Today, we’ll explore the efficacy of live video, and its role in driving marketing transformation for brands.

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Comment on this story Search MarketingCharts Most Popular Recent Charts/Stories Businesses See Social Networking as Moderately Important Consumers Pay More for Great Experience Top 10 TV Websites - September 2010 Top 10 Viral Videos – September 2010 Top 10 Social Networking Websites & Forums - September 2010 Top 10 Games Websites - August 2010 (..)

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Why Can’t YouTube Do Drama?

Contently

There have been countless viral hits, memes, and even YouTube celebrities, but no single work that has changed how people tell stories online. The absence of those stories doesn’t mean YouTube is any less valuable than film or television. ” Strangely enough, that’s not the case.

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How Social Media Will Save – Not Kill – the Television Ad

readwrite

David Griner doesn’t think television advertising needs to be saved from the Internet and social media. On the contrary, Griner says television ads need to be saved from themselves. “I They don’t take risks because television doesn’t reward risk taking. It’s still too early to declare that the television ad is dead.

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A Shortish History of Online Video

Vidyard

Television changed that. Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. On-demand television was an exciting idea as early as the 1970s. The Short But Exciting Rise of Flash.

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15 Inspirational Resources to Lift You Out of Your Content Rut

Hubspot

4) Television. Whether you have cable or use services like Hulu , there are plenty of shows that can really make you think. In short, Upworthy is a social media news site that helps content go viral. Yes, as one inbound marketer to another, I’m telling you to go watch some TV for inspiration. 5) Upworthy.

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Social Pros 13 – Ryon Harms, Farmers Insurance

Convince & Convert

If I run an ad on AMC or A&E or some cable network, I can give you a pretty good estimate how many people saw that ad. On traditional media, such as television or radio or newspapers, or on other websites?” Celebrity musings on Twitter are reported via television and in print every single day. Hourly, by the minute.

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