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Five Expert Copywriting Tips

Webbiquity

Yet few companies put out competitive comparisons for public consumption…(many) organizations are averse to taking this step, but the problem is that your prospects are looking for this information. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. Related Post.

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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

Another excellent free tool for finding relevant influencers across the social media sphere, Social Mention is a real-time social search engine that also provides alerts and a cool buzz-monitoring widget you can add to your website or blog. Post on Google Buzz. Budget: $0 (I have no budget, I need something free!). Share this on Bebo.

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Four Ways to Measure Social Media Marketing Results

Webbiquity

Post on Google Buzz. This category can also include metrics like blog visitors and RSS / email subscribers. These provide a picture of the benefits of specific social media tools, tactics and activities which can justify expenses and help guide activities—even without perfect cost-benefit analyses. Share this on Bebo. Share this on Facebook.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Cheryl Goldberg reports and comments on recent research identifying the types of content that IT buyers most useful as news and articles (84%) and competitive comparisons / buying guides (73%), while b2b technology marketers often sub-optimally focus on other types of content. Post on Google Buzz. Share this on Bebo.

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Getting a customer is not the end goal it’s the middle

Buzz Marketing for Technology

This end of the spectrum pales in comparison to the time frame it took to sell the customer (dare I say 12-18 months). It’s the experience they had with your company over the entire sales cycle and the ongoing relationship they will have with your company when it comes to long term support. Tweet This! Share this on Facebook.

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B2B Marketing needs a stronger Why

Buzz Marketing for Technology

Which means Publishers (or Marketers) are now the “white noise” in comparison to User Generated Content. Last year I wrote about how the balance of content has shifted. Bottom line is there is more content being produced by Users than by Publishers these days. Our messages are being drowned out by user generated content. Tweet This!