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Video Marketing Strategy: What You Need to Know to Succeed

Vidyard

You’ve successfully cleared one major hurdle: the fear of getting started. Now’s the time to put a strategy in place. A video marketing strategy will help you meet your goals and create video content that addresses real business objectives. Starting from scratch? No need to worry. You can make your video content intentional from day one.

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How To Optimize Your Landing Page For Better PPC

Unbounce

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. As you may have heard, Pay-Per-Click (PPC) is a competitive game. billion in revenue from Google Ads alone the year before.

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Video Marketing Strategy: What You Need to Know to Succeed

Vidyard

You’ve successfully cleared one major hurdle: the fear of getting started. Now’s the time to put a strategy in place. A video marketing strategy will help you meet your goals and create video content that addresses real business objectives. Watch and Learn. Starting from scratch? No need to worry. Establish Who’s Responsible for Video Creation 7.

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8 B2B Digital Marketing Case Studies to Inspire You

Single Grain

That’s why we’ve put together a collection of eight B2B digital marketing case studies to inspire you. From email marketing to influencer marketing, these case studies showcase successful campaigns from a variety of industries and highlight the tactics that made them work. Buzzvil analyzed the 5.4

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The Ultimate Guide to Video Marketing

Hubspot

Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. Why is this important? But, don’t fret.

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30 Easy Ways to Make Money With OptinMonster

Optinmonster

Your lead magnet could be a checklist, eBook, mini-course, case study… basically anything that relates specifically to the topic of that page or post. OptinMonster is packed with powerful features to help you boost your conversions and increase your traffic, subscribers, and revenue. What Is OptinMonster? Want more details?

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Building Your Brand’s Omnichannel Customer Experience

Sharpspring

In a recent study of 46,000 shoppers at a major retail brand, it was revealed that 73% of shoppers used multiple channels during their typical purchase. In a recent study of 46,000 shoppers at a major retail brand, it was revealed that 73% of shoppers used multiple channels during their typical purchase. But does it work for B2B?