article thumbnail

8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

article thumbnail

Why B2b marketers must leverage ratings and reviews for growth

Valasys

In a ferociously competitive B2B landscape, admit stern competition, leveraging ratings & reviews are paramount for marketers to attract, engage, convert & retain the customers. Learn more on Reasons to use Emotional Analytics in B2B Marketing. How Leveraging Ratings & Reviews can help Brands.

WOMM 49
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

article thumbnail

How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Tailoring hyper-personalized pieces of content according to the individual stages in the buying cycles of the prospects allows marketers to captivate the attention of the prospects. Leverage Visual Imaging: Buying from businesses is more of an implicit decision than explicit. Wrapping Things Up.

article thumbnail

6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel.

article thumbnail

How B2B Marketers can stay close to their Customers

Valasys

Learn more: How to Use Account-Based Marketing to Acquire High-Value Customers. To perform a better job of selling their products to the B2B customers, marketers must understand how to talk to them & help them at the individual stages of their buying cycles.

article thumbnail

Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

B2B SaaS companies operate differently than other businesses – the product isn’t physical, the purchasing process usually isn’t self-service & the buying cycle is often prolonged beyond expectation. The testimonials about the benefits of the products by the clients & customers in the form of Word-Of-Mouth-Marketing.