Launch Marketing

NOVEMBER 28, 2018

To make sure you’re fully prepared prior to launch, take the time to conduct primary market research via focus groups and/or 1:1 conversations with open-ended questions and also examine secondary research to uncover further details of your buyer’s pain points. Read: 10 Questions to Ask Before a Product Launch.

Buyer Personas 61

Buyer Personas Product Trade Show Differentiation 61

Altitude Marketing

OCTOBER 23, 2018

At the high end, you can invest $100,000+ in a high-priced Madison Avenue advertising firm that will show you plenty of mood boards and conduct lots of focus groups before landing on a visual scheme. Trade Show Coordinator – will manage trade show planning and vendor relationships.

Marketing Budget Creation 56

Marketing Budget Creation Marketing Budget Work Management Paid Search Agency 56

Contify

OCTOBER 19, 2020

Primary information is collected through direct interaction (interviews, telephone calls, in-person meetings, surveys, focus groups, and tradeshows) with the persons who have the information. These specific questions are sometimes called ‘Key Intelligence Questions’ (KIQs) or ‘Key Intelligence Topics’ (KITs).

Work Management 52

Work Management Marketing AI Marketing Management Research 52

SpotMe Blog

AUGUST 30, 2021

Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. Focus groups. One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Consider starting here: . Social media.

Planning 52

Planning Work Management Marketing Management Conference 52

markempa

DECEMBER 30, 2008

I’ve been blogging for over five years. When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. Blogging became a way to help build my company’s reputation, and your reputation helps people make conclusions about your brand.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Webbiquity

DECEMBER 21, 2010

Marketers no longer have to rely on expensive, contrived focus groups; social media provides a vastly larger, richer, more real-world source of information. promote events, meet up at trade shows). There’s no better source of information than your prospects and existing customers to help generate new product ideas.

Social Media 100

Social Media Media Business Paid Search Agency 100

Hubspot

OCTOBER 16, 2019

Between blog writing, drafting ad copy, and setting up an email workflow, it's hard to make time for brand awareness and media management. Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog. See what I did there? Anywho, your company is on its way. Reputation management.

PR 99

PR Paid Search Agency Advertising Agencies Ad Agencies 99

Lead Liaison

FEBRUARY 9, 2023

Marketing research, focus groups, and client satisfaction surveys are oftentimes polarizing topics. To see how Lead liaison’s growing library of digital activations (games) , universal lead capture, and reward-based solutions can help your company generate more leads at your trade shows, contact us today!

Ideal Customer Profiles 98

Ideal Customer Profiles Lead Liaison Customer Satisfaction Lead Scoring 98

Hubspot

JULY 15, 2011

This is a guest blog post by Jamie Turner, co-author of “How to Make Money with Social Media” and in-demand keynote speaker for events, trade shows, and corporations around the globe. Are you interested in increasing sales and revenue ? Most people in your position are.

Differentiation 28

Differentiation Trade Show Social Media Work Management 28

Sharpspring

JANUARY 24, 2020

Research tasks, such as competitive analysis, stakeholder interviews, market research, and facilitating focus groups. Communication tasks, such as internal and external communication, social media community management , and attending trade shows and events. In some cases, creative tasks, such as graphic design, content writing, and photography (..)

Paid Search Agency 62

Paid Search Agency Planning Work Management Trade Show 62

The ABM Agency

MARCH 28, 2023

In this blog post, we will explore some of the biggest marketing challenges faced by businesses today and how to overcome them. This includes things like traditional media such as TV commercials or radio spots; events such as trade shows; and even physical items like brochures or catalogs sent out via direct mail.

Multi-Touch Attribution 52

Multi-Touch Attribution Account Based Marketing Demand Generation Agencies Marketing AI 52

Tomorrow People

OCTOBER 3, 2022

Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. Virtual events, conferences and trade shows that allow prospects to directly interact with your product may help them understand its value on a deeper level, greatly increasing the chances of conversion.

B2B Marketing 156

B2B Marketing Peer-to-peer Planning B2B 156

Tomorrow People

OCTOBER 4, 2022

Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. Virtual events, conferences and trade shows that allow prospects to directly interact with your product may help them understand its value on a deeper level, greatly increasing the chances of conversion.

B2B Marketing 156

B2B Marketing B2B Planning Peer-to-peer 156

B2B Marketing Zone Posts

NOVEMBER 2, 2010

While it’s ok to post your blog posts to Twitter, etc., Un-clog your blog. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. Is a Blog Just a Container? First, let’s establish a crucial point. Don’t spam! Simon Stanlake.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40