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A Quick Guide to Automated Customer Service — And Why It’s Actually Good for Humans

Salesforce Marketing Cloud

This isn’t too good to be true — it’s exactly what over 80% of service leaders say automated customer service helps them do. To help you put your best foot forward, we’ll dive into the ins and outs of automated customer service, and we’ll offer practical tips for making the most of automated tools.

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The Ultimate B2C Marketing Automation Guide: How It’s Different

SendX

In this scenario, the segmentation , automation and micro targeting as a marketing strategy advances considerably. Let’s advance further with the role of automation in b2c marketing. Automation History Today almost all the marketers, even from small and medium corporations, use automation to interact with their visitors.

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3 Keys to an Effective Autoresponder Program

The Point

An effective lead follow-up strategy , therefore, is essential to ensuring that you’re getting the most from your investment in demand generation. Here are 3 keys to crafting a successful autoresponder strategy: 1. Don’t try to do too much.

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The Best Email Marketing Tools to Increase Sales

Webbiquity

It’s the most widely used tactic, and 59% of B2B marketers say email is their most effective channel in terms of revenue generation. Easy to use, affordable online tools make it easy for marketers to segment their lists, test different messages, automate processes, and track results. Constant Contact. ActiveCampaign.

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Drip Campaigns

JangoMail

Drip campaigns, also known as Autoresponders, are a series of automatic emails sent at predetermined intervals. They get their name from the way you send emails, by dripping emails in an automated fashion, slow and steady. If you have ever set up an Out of Office reply – you have used an Autoresponder. It’s that easy!

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The 11 Best Marketing Automation Software Tools in 2019

Hubspot

A majority of businesses are using some form of marketing automation nowadays -- in fact, studies cite around 51% of businesses currently use the technology, and that number continues to grow. All of which is to say -- if you're not using marketing automation software in 2019, you might want to reconsider. HubSpot Marketing Automation.

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13 Proven Marketing Automation Workflow Examples

Optinmonster

Are you looking for marketing automation workflows to save you time and make more money for your business? Automated workflows keep your business running around the clock. Marketing automation also gives your customers a consistent experience which boosts your brand’s reputation. What is a Marketing Automation Workflow?