Rain: The Growth Agency

DECEMBER 17, 2018

Here’s what to use to connect with them: Boomers watch a ton of television, particularly news. They are also heavy radio consumers, particularly in the car during drive-time, meaning public broadcasting — both radio and TV — is an ideal vehicle to reach boomers. Boomers are slower to adopt podcasts, streaming and OTT.

Communities 40

Communities Broadcasting Television marketing Stats 40

ClearVoice

APRIL 15, 2021

As the name suggests, a PR executive has relationships with members of the media and continuously pitch their clients to be included in various publications, news shows, podcasts and more. In the early days, somewhere between Mad Men-like agencies and the modern remote digital marketing firms, earned media was publicity.

Paid Content 119

Paid Content Media PR Paid Search Agency 119

Heinz Marketing

JUNE 24, 2019

You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! If you’re joining us from the podcast, thanks so much for joining us. And if you wanted to watch the other show you had to get up, go to the television, turn a knob, go to the other channel.

Top of Funnel 62

Top of Funnel Demand Generation Agencies Paid Search Agency Demand 62

Hubspot

JANUARY 4, 2013

2) Online Television. Have you ever wanted to watch your favorite shows, but they weren't being broadcast right at that very moment? People are using online television to watch the shows they love online whenever they way. Who wants their favorite show interrupted by a more-than-likely-irrelevant ad, anyway? No problem at all!

Paid Content 28

Paid Content Inbound Marketing Telemarketing Advertising Agencies 28

The Point

AUGUST 25, 2022

Remember the days when watching your favorite TV show meant being in front of the television at a specific time on a specific day? Even for a boomer like me, those days are a distant memory. These days, Webinars are a tougher sell than ever, especially for “first touch” lead generation.

Webinar Metrics 52

Webinar Metrics Demand Generation Agencies Top of Funnel Paid Social Agency 52

Convince & Convert

APRIL 5, 2012

This is Episode 10 of the Social Pros Podcast : Real People Doing Real Work in Social Media. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Jay : Here we are on episode number, is this ten, episode ten of the Social Pros Podcast?

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

KEO Marketing

NOVEMBER 1, 2016

In the US, ad spend on the Internet overtook all media except broadcast television in 2014. Digital media is any content that can be delivered via computers and mobile devices such as digital video, web pages, e-books, podcasts and mp3 files. It is no surprise that digital marketing is growing so rapidly.

Advertising Agencies 48

Advertising Agencies Paid Search Agency Media Planning 48

Unbounce

MARCH 23, 2023

Most traditional kinds of advertising (like radio or television ads) are one-to-many , which means you’re broadcasting the same ad to everybody. According to a quick web search, wide-reach television ads cost hundreds of thousands (if not millions) of dollars, and it’s tough to determine whether they’ve even worked.

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Planning 52

Content Marketing Institute

JULY 20, 2018

The mission was daunting: to engage NASCAR’s fan base beyond the racetrack and win new fans among a generation that seems to watch any screen but television. If we came up with an idea and took it to an agency,” Evan explains, “we’d lose control, lose flexibility, and it would be cost prohibitive.”.@NASCAR’s

Storytelling 57

Storytelling Advertising Agencies Broadcasting Distribution 57

Convince & Convert

JULY 1, 2016

To be a little more specific, there are things that happen on television. So, here’s all the news and here’s all the blogs all the way down to the television and broadcast here at the bottom. You’ve worked in agencies. What did I neglect to mention in terms of my explanation of Zignal Labs? Let me ask you a question.

Marketing Automation Services 113

Marketing Automation Services Work Management Paid Search Agency Ideal Customer Profiles 113

Hubspot

FEBRUARY 15, 2017

But as marketing evolved and its digital aspects became almost mandatory -- online ad spend, for example, is expected to outrank that of television this year -- it was determined that remarkable work within this category should be celebrated. AVA’s name comes from the roots of its award program -- " a celebration of the audio-visual arts."

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Webbiquity

FEBRUARY 10, 2015

billion) than they did for broadcast television in 2013. At the other end of the spectrum, less than 10% use Foursquare, podcasting, or Quora. 72% of PR agencies are now offering SEO services. When they do respond, the average response time of brands on Twitter to user comments or complaints is nine hours. MediaPost ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

ClearVoice

APRIL 9, 2020

From articles and podcasts, to infographics and white papers, there are dozens of content types available to marketers to reach their target audiences, keep their editorial presence fresh and align with the needs of their consumer base. Sitting at the very bottom of the list were podcast ads, radio ads and billboards. Does yours?

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119

Single Grain

APRIL 28, 2020

Every customer has their platform of choice, whether it's getting their content from Twitter, Instagram influencers, Facebook groups, Quora, blogs, email newsletter roundups, podcasts… the list goes on. Single Grain, and CEO Eric Siu, is all about omnipresence. 3) Anheuser-Busch.

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Webbiquity

JUNE 6, 2011

Senior consultant at London-based agency, @ParatusComms. Marty Weintraub is president of aimClear , an Internet-focused Advertising Agency. He co-founded two Silicon Valley search engine marketing agencies and is a frequent speaker at search marketing conferences. Sean was also a #MMChat guest, sponsored by @TheSocialCMO.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

MAY 24, 2016

He recently critiqued Trump’s broadcast-only style on Twitter in a FORTUNE article. Gary didn’t start with a television show (although his more recent appearances on Today, CNBC, etc have certainly helped introduce him to a larger, non-marketing audience). He is also a Twitter investor. Video Made Them Famous.

Paid Search Agency 115

Paid Search Agency Television marketing Youtube Twitter 115