Remove 2023 Remove Email Campaigns Remove Marketing Automation Remove Open Rate
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Top 10 Best Bulk Emails Services in 2023

Optinmonster

Are you looking for the best bulk email services to help you reach a wider target audience? Marketing automation has come a long way , and bulk email services are at the forefront. These tools allow you to reach more subscribers and achieve higher open and click rates. What Is a Bulk Email Service?

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Increase Subscriber Loyalty With These Email Marketing Automation Best Practices

Vision6

Email marketing automation saves you precious time, money, and resources – which explains why the estimated spending for marketing automation tools is expected to reach $25.1 billion annually by 2023. Want to take your campaigns to the next level? Want to try email automation for your business?

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The State of Email Marketers’ Tech Stack

Litmus

—and here’s what we learned: Why your email service provider matters the most The core of any email marketing tech stack is your email service provider (ESP). It goes to show that more ESPs are doing the heavy lifting for email marketers, adding features that consolidate the marketing tech stack.

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10 Email Marketing Trend Predictions from the Experts

Litmus

In the spirit of keeping the flow of knowledge-sharing alive, we asked our Litmus Live presenters to share what they predict is in store for email marketing in 2023 and beyond. Want to learn more predictions—from both the Litmus team and the email community? Manager of Marketing and Operations, iContact.

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The art of natural funneling: How to lead your readers without forced CTAs

Martech

They may have landed on your site to learn more about marketing automation software and are nowhere near the final stretch to the demo request. More than 40% of the evaluated B2B SaaS websites had a “Get a demo” CTA, according to the State of the Interactive Product Demo 2023 report.

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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

We’ve all received emails that show signs of poor preparation or strategy. An email marketing expert can help optimize each part of your funnel. Consider the following before you send your first email campaign: Do we need to fix foundational marketing/sales problems? Do we have a content strategy in place?

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

In fact, 45% of marketers globally plan to increase their spending on content in 2024, 42% will keep the same budgets as 2023, and the remaining few are undecided or looking at a decrease. Most of the trends of 2023 remain in store for 2024, so you’d be forgiven for thinking it looks much the same. And it bears repeating.