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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

Mobile device connectivity continues to take more and more of our time, focus, and energy. According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. The trend continues to just over 70% by 2019. It’s Not Just Google AdWords.

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Statistics Show Digital Marketing Continues to Outpace Traditional Marketing Tactics

KoMarketing Associates

Statistics from eMarketer recently discovered that total digital ad spend in the U.S. billion in 2019, and account for 54.2 Mobile, in particular, will also continue to grow in dominance – it will account for more than two-thirds of digital ad spending, at $87.06 billion in 2019. is set to grow 19 percent to $129.34

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5 Digital Advertising Trends in Europe 2023

Matchcraft

In this challenging economic climate, digital advertising is set to become an increasingly important area for businesses looking to stand out and reach buyers. In this blog post, we will discuss some of the top digital advertising trends in Europe that every ad agency and reseller must know in 2023.

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The Essential List of Content Marketing Statistics and Data

ClearVoice

eMarketer ). SEO leads to 20 times more traffic opportunities than pay-per-click on desktop and mobile devices. ( More than half of search traffic comes from mobile devices. eMarketer ). eMarketer ). More than 90 percent of social media marketers use Facebook for advertising. eMarketer ). Jumpshot ).

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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Digital Advertising – Key Trends Heading into 2020

Porch Group Media

Digital Advertising – Key Trends Heading into 2020. The digital advertising landscape is constantly evolving to meet the demands of consumers today. eMarketer ). Native advertising increases purchase intent by 18 percent. billion in 2019. eMarketer ). Mobile Marketer ). Mobile Marketer ).