Sword and the Script | B2B

MAY 21, 2024

Gartner survey shows B2B marketing leaders divvy up ‘anemic’ marketing budgets, which are at the lowest levels in four years If it feels like your marketing budget is tight, you are not alone. Marketing budgets are at their lowest point since businesses slashed budgets following the pandemic. of revenue – down from 9.1%

Paid Content 66

Paid Content CMO Paid Search Agency Spending 66

SmartBug Media

AUGUST 5, 2019

Content was updated August 5, 2019. For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources.

Paid Content 101

Paid Content Traffic Organization Paid Search Agency 101

KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. But guess what? Step 1: Write It Down.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Adobe Experience Cloud Blog

JUNE 5, 2015

I thought it would be a good idea to examine these emails and also to think about “reactivation” techniques in other channels—like mobile and display/paid media. A marketer typically has a list of customers, with as many as 25-50% of these people classified as “inactive”. What Is Reactivation? Food for thought!

Campaigns 48

Campaigns Classified Ads Ad Exchange Paid Search Agency 48

ClearVoice

JANUARY 22, 2019

According to Merriam-Webster , the first written evidence of the word “freelance” was in Sir Walter Scott’s novel, ‘Ivanhoe’ It was two words (“free” and “lance”) and was used to describe “a medieval mercenary who would fight for whichever nation or person paid them the most.”

Classified Ads 40

Classified Ads Case Studies Paid Search Agency SIC 40

flux.la

FEBRUARY 1, 2020

Getting traffic from search engines is extremely important. In this guide, I’ll show you exactly how to optimize your search engine ranking in 2020. Every time you key in a word or a phrase on search engines like Google, Bing or Yahoo, a list of websites related to the topic will be given to you. 2) Why is SEO Important.

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Hubspot

MARCH 1, 2017

To add further insight, 70% of that time on mobile social apps is spent consuming media. Granted, we don’t spend all of our time on mobile devices being insulted -- despite that common nature of social media -- but it does provide a certain sense of novelty. Plus, it gives you the option to go ad-free. Gaming: 33%.

Effectiveness 28

Effectiveness Mobile Advertising Mobile Marketing Advertising Agencies 28