Remove 2013 Remove Communities Remove Internet Marketing Remove Peer-to-peer
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2013 Year in Review: Top 6 focus areas for B2B marketers this year

markempa

Tweet As the holiday season quickly approaches an end, and marketers prepare to make 2014 their best year yet, we pulled together the top blog posts on the B2B Lead Roundtable Blog to share the most popular topics, chosen by marketers just like you. In 2012, the top focus for B2B marketers was understanding and leveraging social media.

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Are You Ready for Social + Mobile + Big Data + Cloud?

Biznology

Those who had the opportunity to attend the 2013 IDC Directions conference saw IDC Senior Vice President & Chief Analyst, Frank Gens, talk about how business technology is migrating to the 3 rd Platform. They can enable peer-to-peer communications and provide a means for content creation, distribution, and consumption.

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5 Lessons Content Marketers Can Take Away from the 2014 World Cup

KoMarketing Associates

As my World Cup fever symptoms begins to take hold, I’ve started to draw some comparisons of this year’s event to my job as a content marketer. So, without further delay, here are the 5 lessons I believe content marketers can take from the 2014 World Cup: 1. Credit: www.forzaitalianfootball.com. Make It through Qualifying.

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The 5 Stages of Entrepreneurship

Hubspot

Identifying a problem in an existing market. Focusing on niche markets. A niche market is a small, underserved segment of a large and established market. When you confirm the market need for your product, you avoid the risk of pouring your resources into a business idea that’s a dud. The rest is history.

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Beyond.COM,ORG &.NET: A Beginner's Guide to Brand Top-Level Domains

Hubspot

For marketers, the domain name system (DNS) can be a little tricky to navigate. Back in the 1980s, the internet was introduced to a handful of generic TLDs: com,org,net,edu,gov,int, and.mil. It starts with understanding that the DNS is the very foundation of the internet. Without the DNS there is no Internet.

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Marketer Showcase: Nick Robinson of SAP North America

NetLine

Strategy is the name of the game — especially for SAP North America’s Director of Digital Marketing. Nick was kind enough to share some of his most effective marketing strategies to help B2B marketers like you tackle demand generation. How does Content Marketing fit into your overall marketing strategy?

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Or have too many social media marketing statistics.” Image credit: Business 2 Community. How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? 54% of B2B marketers said they have generated leads from social media. (