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How To Streamline App Workflow

Biznology

Not only do I need to understand submission and listing but I need to know how to do everything that will lure people gladly into the trap known as downloading, positively reviewing, and then buying an app in a sea of a thousand million apps—and games. At least for me. I didn’t know.

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

This guide covers everything you need from A to Z, serving as your go-to resource for your social strategy in 2019. In a day-and-age where consumers expect timely replies, this feature is a game-changer for making sure no engagement goes unnoticed. Download Here. 2019 goal setting and metrics to match. Drive website traffic.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

Given this positioning, it’s no wonder that marketers often think they may not need anything else to run their modern marketing departments. Thanks to Jep Castelein and his LeadSloth blog for helping with this list. Architecture of Marketing Automation versus CRM. Common features of a CRM system. Marketing Automation.

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Best Practices for Employee Advocates

Oktopost

While companies greatly benefit from it (amplified reach, increased customer loyalty and social lead gen among the few), social advocacy is also extremely valuable to employees. Whether you’re already participating in an employee advocacy program or just getting started, it can have a huge positive impact on your career.

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Sales Pipeline Radio, Episode 107: Q&A with Manny Medina @medinism

Heinz Marketing

The second piece that Outreach did originally or that we did originally before we founded Outreach was that then that email would get followed up meaning we will look into the mailbox, look for a reply and if there’s been a reply it will follow up. Some great resources up there. Matt: Yeah. That makes a lot of sense.

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B2B Marketing Guide

OutboundView

Resource allocation, with both people and dollars, is difficult. This guide will help B2B companies set a solid strategy and allocate resources in the most optimal way for their business. If you’re a company that has just received funding and want to properly allocate resources across sales and marketing, this guide is for you.

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How to Do A/B Testing in Marketing (A Comic Strip Guide)

Convert

You can test headlines for open rates, times of day to send, CTAs to click, etc. In reality, it belongs to a larger methodology called CRO or Conversion Rate Optimization. It could be more lift, time on page, bounce rate, CTR, CVR, average sale, but it will all change based on what you’re testing. (Is Send emails ? A web page?).