small-business startup 
Delivra
FEBRUARY 6, 2019
Even some of the largest corporations began as startups. To get where they are today, big companies once relied on innovative products and SMB marketing. Even Google, now one of the most influential companies in the world, used creative marketing to garner interest. Dollar Shave Club. Source: YouTube. HireAHelper.
Martech Advisor
NOVEMBER 14, 2019
Every November, National Entrepreneurs Day recognizes and celebrates the contribution of newly minted business owners. And to help you on this journey, we’ve put together a quick guide to digital marketing success. Read on for: Six tips for entrepreneurs and new business owners. A glimpse of what lies ahead.
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Martech Advisor
OCTOBER 23, 2019
Marketing automation software tools are defined as comprehensive platforms that enable marketers to execute, measure, and analyze all marketing efforts efficiently. Let’s take a look at the ten best marketing automation platforms for 2020. What Is a Marketing Automation Tool? billion by 2025. Integration.
Envy
FEBRUARY 17, 2019
And many startups are here to lead us to the new frontiers. A recent MoneyLive Banking Report concluded that a majority of executives in traditional UK financial institutions now see FinTech startups as a “significant threat” to their business model. The London-based startup has raised $4.3 ClauseMatch. SecuredTouch.
Single Grain
JANUARY 31, 2020
The power of paid media extends far beyond the scope of organic reach. With the right paid platforms, your brand gets the opportunity to be seen by a larger and broader audience who would otherwise be out of your reach. So what are the best paid media tools? Here are the top 17 tools available on the market.
SnapApp
APRIL 4, 2018
Demonstrating the value of any marketing campaign is challenging. In fact, 43% of companies list it as the biggest marketing challenge: . . This is amplified in the B2B marketing arena where longer sales cycles and multiple touchpoints across a range of different channels make KPI selection and attribution much more complex. .
DivvyHQ
AUGUST 7, 2018
While the C-suite focuses on winning the battle of market share, marketers are struggling (and often losing) the battle for attention share. The slow death of traditional advertising is sure and steady. Outside of Google and Facebook, most paid tactics don’t have the bang of yesteryear. Your Choices.
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