Vidyard

MAY 5, 2016

Aragon also recognized Vidyard for its complete platform offering video content management, online delivery, video analytics and live video capabilities. Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing. About Vidyard.

Enterprise Management 50

Enterprise Management Marketing Automation Services Marketing Management Vendors 50

LeadSloth

AUGUST 26, 2010

This week there was a discussion about Social Media and Marketing Automation in the LinkedIn Group of the Marketing Automation Association. Then I remembered that Pardot also recently announced new social features, called Pardot Social Insight. I asked myself: Does Marketing Automation Get Social?

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Hubspot

SEPTEMBER 4, 2019

How do you coordinate marketing, sales, and service teams across your company to attract, engage, and delight your audience? Software has eaten the world, as Marc Andreessen predicted eight years ago. The term “tech stack” has entered everyday business conversations to describe these collections of tools. SMS messaging.

Marketing Automation Services 75

Marketing Automation Services Work Management Marketing Management Advertising Agencies 75

Webbiquity

NOVEMBER 30, 2017

It doesn’t matter if your target market is comprised primarily of retirees who’ve just discovered Skype and now use it to call their grandchildren. There’s little sense in posting identical updates across social networks when the likelihood is your prospects are only on Facebook or use email predominantly.

Automation 211

Automation Marketing Automation Services Buyer Personas Skype 211

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. Media Contacts: Tyler Lessard Vidyard press@vidyard.com Phone: (226) 220-5351 Paige Musto Act-On Software, Inc.

Marketing Automation Services 50

Marketing Automation Services Act-On Demand Generation Agencies Marketing Automation 50

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. Media Contacts: Tyler Lessard Vidyard press@vidyard.com Phone: (226) 220-5351 Paige Musto Act-On Software, Inc.

Marketing Automation Services 51

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 51

Vidyard

DECEMBER 3, 2014

KITCHENER, Ontario – December 3, 2014 – Vidyard , a global leader in video marketing and sales enablement solutions, today launched its integration with the Act-On marketing automation platform. Media Contacts: Tyler Lessard Vidyard press@vidyard.com Phone: (226) 220-5351 Paige Musto Act-On Software, Inc.

Marketing Automation Services 50

Marketing Automation Services Act-On Marketing Automation Demand Generation Agencies 50

Biznology

OCTOBER 7, 2014

HootSuite is a combination of a number of useful social media management tools, including social media marketing automation, cross-posting toolks, social media response and tracking, and collaboration. Of course, needless to say, Twitter , Facebook, Google+, LinkedIn, and Foursquare profiles.

Marketing Automation Services 80

Marketing Automation Services Automation Tools Marketing Management 80

illumin

OCTOBER 4, 2023

Programmatic advertising is a critical tool for marketers, letting them optimize digital campaigns and create efficiency in their ad buying process and social media marketing shouldn’t be an exception to this. In April of 2019, eMarketer released a forecast for programmatic social. And should you be as well?

Social Media 52

Social Media Allocation Emarketing Media 52

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. But how do these tools identify relevant information from the barrage of conflicting data online?

Marketing AI 83

Marketing AI Brand Identity Branding Planning 83

Webbiquity

JUNE 7, 2018

Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. According to the Email Marketing & Marketing Automation Excellence 2017 report, about 54% of marketers consider email an effective channel.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Martech Advisor

JANUARY 6, 2020

This is why the existence of real estate brands on social media is a no brainer. But what makes social media an ideal platform for realtors, is the ability to connect, engage, and promote to their target audience based on their interests, location, and behavior. Learn More: 20 Winning Social Media Campaign Ideas for 2020.

Social Media 110

Social Media Social Marketing Practices Media 110

Customer Experience Matrix

JUNE 2, 2009

Summary: marketing vendors offer several types of social media applications. But none truly automates social media management, which is what's ultimately needed. Social media is this month’s Trend of the Year. CRM vendor RightNow offers something similar under the label of Cloud Links. -

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Oktopost

MAY 27, 2020

You will also see profiles that replied to your ads in the People Database, so you can sync these leads and their engagement data with your marketing automation and CRM. Every social network has its own user experience. Oktopost now displays Twitter Cards instead of plain links. Usability Improvements.

Ideal Customer Profiles 96

Ideal Customer Profiles Paid Search Agency Marketing Automation Services Work Management 96

Vidyard

JULY 17, 2015

Kitchener, Ontario – July 15, 2015 – Demand Spring and Vidyard today announced a partnership to offer the industry’s first video marketing consulting service for B2B marketing and demand generation teams. Our extensive client-side experience with organizations like IBM, Yahoo!

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

Mailmunch

APRIL 6, 2021

Customer service is an integral part of any online business, having a direct impact on brand reputation and revenue. Happy customers lead to higher customer retention rates, decrease in customer turnover, high Net Promoter Scores, and organic marketing and sales growth. Rapidly increasing demand for seamless customer service.

Paid Search Agency 59

Paid Search Agency Marketing Automation Services Work Management Automation 59

Customer Experience Matrix

AUGUST 29, 2013

My discussion last week of Infer , Mintigo , and Lattice Engines raised the question of what other B2B data vendors might be considered Customer Data Platforms. So far as I know, none of them maintains a permanent copy of a client’s own customer file, which is the essence of being a Customer Data Platform. Here’s what I found.

Lead Ranking 120

Lead Ranking Lead Scoring Marketing Automation Services Ideal Customer Profiles 120

Vidyard

JULY 17, 2015

Kitchener, Ontario – July 15, 2015 – Demand Spring and Vidyard today announced a partnership to offer the industry’s first video marketing consulting service for B2B marketing and demand generation teams. Our extensive client-side experience with organizations like IBM, Yahoo!

Marketing Automation Services 50

Marketing Automation Services Demand Generation Agencies Advertising Agencies Consulting 50

LeadSloth

FEBRUARY 17, 2010

This is the first of three posts for the Silverpop B2B Marketing University , March 3rd in Washington DC. I will be speaking about Marketing Automation features, the marketing technology ecosystem, and the impact of Social Media. Social Media. Many of today’s customers interact with Social Media.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

Adobe Experience Cloud Blog

JUNE 9, 2017

People are leaving digital clues about their interests and intentions in many places across the web, including when they visit your website or click on your emails (1st party data), visit websites you don’t own, and go to social networks to discuss business issues and products (3rd party data).

Intent Data 134

Intent Data Lead Ranking Intent Relevance 134

EveryoneSocial

AUGUST 18, 2020

Think about everything it impacts for your business: generating leads, branding, customer service, recruiting, and employer branding. And not to mention that it can help individuals build a personal brand and grow their own networks. But what is true social media management? What is Social Media Management?

Social Media 98

Social Media Work Management Marketing Management Media 98

Hubspot

JUNE 6, 2022

LinkedIn has become a staple of prospect research — it has a case for being the most centralized, effective platform for gathering valuable information on potential customers. The Buyer’s Twitter Account. If your prospect has a Twitter account, spend a few minutes on their page to get a sense of what they’re interested in.

Research 90

Research Marketing Automation Services Tips Best Practices 90

Biznology

FEBRUARY 20, 2018

If you are not already part of the conversations that experts, vendors, and service providers are already having online (and I don’t mean on reddit, Facebook, or Twitter —those are way too ephemeral) then who’s going to know you? New Phone Who Dis? The digital space has become super competitive. New phone, who dis?

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202

Vidyard

SEPTEMBER 15, 2015

Kitchener, Ontario – September 15, 2015 – Today at Dreamforce, Vidyard, the leading platform for video marketing and video analytics, introduced Video for Salesforce Communities, empowering users to share and watch video content inline within their communities and measure how engaged audiences are. About Vidyard. press@vidyard.com.

Marketing Automation Services 77

Marketing Automation Services Communities Video Marketing Paid Search Agency 77

Martech

SEPTEMBER 21, 2021

Marketing automation is the use of software and web-based services to execute, manage and automate repetitive marketing tasks and processes to more effectively market through multiple channels (i.e., email, mobile, social media, and websites). What do marketing automation tools do?

Marketing Automation Services 130

Marketing Automation Services Enterprise Management Work Management Marketing Management 130

Adobe Experience Cloud Blog

DECEMBER 21, 2016

Author: Scott Minor Many marketers, including our team at Marketo, use Twitter as an effective platform for reaching potential and existing customers. However, there was no shortage of negative press for the micro-blogging social network this year. ” What’s a digital marketer to do without Twitter ads?

Lead Generation 48

Lead Generation Twitter Paid Search Agency Sales Qualified Leads 48

Vidyard

SEPTEMBER 30, 2014

Whether using videos to explain the cause or showcase real people touched by their programs, many non-profits are finding online video to be a powerful tool for connecting with members and donors and for expanding awareness of their charitable programs.

Marketing Automation Services 51

Marketing Automation Services Video Marketing Work Management Co-Registration 51

Vidyard

SEPTEMBER 30, 2014

Whether using videos to explain the cause or showcase real people touched by their programs, many non-profits are finding online video to be a powerful tool for connecting with members and donors and for expanding awareness of their charitable programs. With Vidyard, we have the tools and data we need to get the most out of our video content.

Marketing Automation Services 50

Marketing Automation Services Video Marketing Work Management Co-Registration 50

Adobe Experience Cloud Blog

NOVEMBER 30, 2011

What is a social media marketer to do? Solution: Integrate your marketing automation process for use with social networking. Unlike more traditional types of campaigns, social media marketing requires a bit more attention to truly cultivate the type of following that produces real marketing ROI.

Marketing Automation Services 48

Marketing Automation Services Work Management Marketing Automation Social Marketing 48

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

MARCH 30, 2015

KITCHENER, Ontario – March 31, 2015 – The world’s leading modern marketers are realizing the power of video to engage their online audiences, and they are increasingly converting those viewers into customers by integrating video engagement data with their Eloqua marketing automation platform.

Eloqua 50

Eloqua Marketing Automation Services Marketing Management Software 50

Vidyard

NOVEMBER 12, 2015

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

But we’re going beyond the ability to simply broadcast your message, enabling businesses to track who’s engaged in the live stream right inside their marketing automation and CRM tools to enhance customer insight.” ” Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

New live streaming solution for businesses enables marketing and sales to see who watches their live events, automatically converts videos for on-demand use. Live streaming is now a popular tool across enterprises. Vidyard Live can be started when it’s needed, even at a moment’s notice. About Vidyard.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

by Jon Miller A common question I hear from marketers is “I already have a CRM system (e.g. salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Many CRM systems have a module for marketing. Architecture of Marketing Automation versus CRM. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Vidyard

SEPTEMBER 15, 2015

With two new components for the Salesforce1 Lightning Platform, Vidyard makes it easy for organizations to add video to communicate and collaborate with employees, customers, distributors, resellers – anyone with whom they have a community group. “Vidyard has helped sales and marketing innovators use the power of video for years.

Marketing Automation Services 50

Marketing Automation Services Communities Video Marketing Paid Search Agency 50