Remove all-in-one
Remove Forrester Remove Linkedin Remove Media Remove Search Engine Marketing
article thumbnail

The LinkedIn Publishing Platform Puts Power in the Hands of the B2B Buyer

KoMarketing Associates

This past month LinkedIn announced they will be opening up the ability for every user to publish their own content on LinkedIn, through individual profiles. The B2B buyer controls the marketing message. Platforms and publishers like Linkedin realize (or are realizing) the influence they have in buyer markets.

article thumbnail

12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

As a matter of fact, an estimated 310 million active users per month have propelled Twitter to number two on the list of most popular social networks, behind Facebook. Additional research shows us that Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. Twitter Profile: @Forrester. to the masses.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best of 2009: Social Media Marketing, Part 1

Webbiquity

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Discover the answers to these questions and others here in more of the best posts on social media from this year.

article thumbnail

How Helping Others Helps You …Get More Links

KoMarketing Associates

Last week Casie wrote a column for Search Engine Land on tactics we used for acquiring “good links” in the recent past. I love these ideas but most importantly enjoy how they integrate much more cohesively with our client’s broader marketing initiatives. Offer To Write Something.

article thumbnail

B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

B2B demand generation marketers face a growing list of challenges, from navigating complex buyer journeys to breaking through the noise of a crowded marketplace. Before we do, let’s have a quick refresher on what B2B lead generation is and define the different types of sales leads that exist in the B2B world. 3… 2… 1… Blast off!

article thumbnail

Best Practices for Digital Marketing for Technology Companies

KEO Marketing

Forrester projects that the global tech market will grow 5% this year alone. The United States has the largest tech market, and will also increase by 5% in 2017. Utilize LinkedIn , because it is one of the most prevalent sites for sharing business content, according to DemandGenReport.

article thumbnail

48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

Search engine algorithms are constantly being updated. SEO practices which may be very effective one day are useless the next, and then actually invite penalties, before being once again ignored. What needs to be done to recover from search engine penalties? 15 Step SEO Checklist for 2015 by Social Media Today.

Tactics 100