SmartBug Media

FEBRUARY 24, 2021

To answer these questions, we created an email marketing impact report to help you understand if and how consumer behavior changed during the most critical months of the COVID-19 pandemic. The Benefits of Email Marketing. If you want someone to actually read your email, make sure you’re leveraging personalization.

Email Marketing 104

Email Marketing Marketing Automation Services Paid Search Agency Click Rate 104

DealSignal

FEBRUARY 23, 2023

Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? While there are many tactics for generating leads, one of the most effective and affordable methods is email marketing B2B lead generation.

Lead Generation 98

Lead Generation Email Marketing Lead Scoring Lead Ranking 98

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. 1) SendX ?—?SendX

Enterprise Management 248

Enterprise Management Marketing Automation Services Work Management Marketing Management 248

Litmus

JANUARY 19, 2021

It can be tough taking your email marketing program to the next level on a tight budget—but it’s possible. So, what do you need in your toolkit to master email marketing in 2021? We teamed up with our friends at HubSpot to find out: How to improve your email marketing strategy in 2021. Set up email automation.

Budget Programs 137

Budget Programs Work Management Marketing Management Email Marketing 137

Optinmonster

AUGUST 24, 2023

You’ll also get detailed insights and analytics to improve your email campaign. OptinMonster has plenty of targeting and trigger features that detect user behavior to display the right campaign to the right person at the right time. This means you can grow your list no matter which email software you’re using.

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Optinmonster

DECEMBER 28, 2023

Instead, you can measure your email marketing campaigns through other important metrics: Number of email subscribers Click-through rate (CTR) Deliverability rate Unsubscribe rate Bounce rate Open rate The number of email subscribers is unique to a brand or how effective their email optin campaigns are.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

JANUARY 9, 2020

Perhaps enterprise software providers should consider one of these phrases for the tagline of their next campaign. Their software sucks. But marketers still can’t find an enterprise software solution that doesn’t make their head hurt. So how did enterprise software providers lose their way? The general consensus?

Software 71

Software Marketing AI Paid Search Agency Marketing & Strategy 71

SmartBug Media

MARCH 8, 2021

Today, we are uncovering insights from a range of SmartBug Media® clients in the finance industry that use HubSpot, as well as insights from our own team, on which email strategies they employed during the COVID-19 pandemic. We hope these strategies help you adapt your email marketing efforts whenever change arises in your industry.

Email Marketing 85

Email Marketing Planning Click Rate Open Rate 85

Hubspot

NOVEMBER 12, 2019

Emails should be personalized with what your customers want to see, allowing you an instant way to communicate with them. Your emails should contain information your customers are interested in learning more about, such as discount offers, business updates, or product/service launches. Click-through rate. Click-to-open rate.

Research 101

Research CTR Best Practices Open Rate 101

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Optinmonster

JANUARY 19, 2024

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? What is the Average Email Open Rate?

Open Rate 109

Open Rate Click Rate CAN-SPAM Advertising Benchmark 109

Optinmonster

AUGUST 16, 2023

In this article, we’ll be reviewing some of the top bulk email services and how you can use them to generate leads. What Is a Bulk Email Service? You upload a contact list and email content to the service, then schedule the delivery of your messages. For example, you get to beautify emails by using pre-designed templates.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

Martech

FEBRUARY 3, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering many benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Present a compelling case that the benefits of new software vastly outweigh the costs.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

Martech

FEBRUARY 9, 2022

Use the following questions to help you decide: Explore marketing automation solutions from vendors like Marketo, HubSpot, Salesforce and more in the full MarTech Intelligence Report on marketing automation platforms. Identify and prioritize your software requirements and the key capabilities you’ll need from the new system.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

SmarkLabs

JUNE 12, 2023

This process helps marketing automate repetitive tasks like email campaigns, social media posting, and even ad campaigns. Here’s a list of 10 leading platforms to consider for your platform: HubSpot : This tool excels in lead generation and allows businesses to create and automate detailed, personalized workflows.

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Automation Work Management 52

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Valid for Cyber Monday Live Agent - Live Agent is a Help Desk & Live Chat SaaS software.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

SendX

JULY 30, 2021

Besides adopting a tone that feels friendly and engaging, you can make your emails feel more personal with video messages. Source: HubSpot You’re no longer sending a generic branded email. Including a video can make an email more engaging, personal, and trustworthy. Your email shouldn’t include the end of the story.

Email Marketing 209

Email Marketing SEO Work Management Marketing Management 209

The ABM Agency

MAY 26, 2023

Furthermore, we’ll dive into crafting personalized marketing plans with tailored email campaigns and content creation strategies that resonate with key decision-makers. HubSpot’s Make My Persona tool is an excellent resource for creating comprehensive customer profiles.

Account Based Marketing 52

Account Based Marketing Planning Marketing Plans Work Management 52

Valasys

MARCH 13, 2023

That’s where email marketing automation comes in as a powerful tool to build strong customer relationships and drive organic revenue growth. By utilizing email marketing automation, businesses can create personalized email campaigns triggered at various touchpoints along the customer journey.

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Email Marketing Automation 52

Hubspot

MAY 26, 2021

Because what's the point of investing your time in designing and sending emails if you can't see how they performed? You should be able to track key email metrics , such as: Open rate. Click-to-open rate (CTOR). Clickthrough rate (CTR). Unsubscribe rate. List growth rate. Bounce rate.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Features 99

Optinmonster

JUNE 4, 2021

Weekends are not a great option for sending emails, with Sunday only slightly better than Saturday. From GetResponse’s data, we learn that Tuesday has the highest open rate and click-through rate , making it the most popular day to send emails. HubSpot Statistics. Intercom Statistics.

Best Practices 131

Best Practices Click Rate Open Rate Trigger Marketing 131

SendX

JULY 29, 2021

Besides adopting a tone that feels friendly and engaging, you can make your emails feel more personal with video messages. Source: HubSpot. You’re no longer sending a generic branded email. Including a video can make an email more engaging, personal, and trustworthy. Your email shouldn’t include the end of the story.

Email Marketing 197

Email Marketing SEO Work Management Marketing Management 197

Huptech Web

DECEMBER 14, 2023

more social shares than other types of headlines (Backlinko) Email Marketing 95% of marketers who use generative AI for email creation rate it effective, with 54% rating it very effective (HubSpot’s State of Generative AI) 99% of email users check their inbox every day, with some checking 20 times a day.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Optinmonster

FEBRUARY 5, 2020

So let’s just keep things simple: Marketing automation software automates all the annoying, tedious, and repetitive tasks in your marketing flow for any channel you use. Or if you want to send an email campaign to your cold leads to warm them up for a sale, a tool like Drip would let you plan them out and send them automatically.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Blue Flame Thinking

SEPTEMBER 25, 2023

We’ve all received emails that show signs of poor preparation or strategy. An email marketing expert can help optimize each part of your funnel. Consider the following before you send your first email campaign: Do we need to fix foundational marketing/sales problems? Do we have universally understood goals for email?

Enterprise Management 52

Enterprise Management Email Marketing Practices Work Management 52

SendX

MARCH 18, 2021

Unlimited Email Campaigns, Sign Up forms. The 8 best B2B Email Marketing Software 1. Sendinblue Sendinblue is an email marketing platform for transactional emails and automated email campaigns. It will boost your open rates, and therefore resulting in more engagement by the users.

Marketing Management 358

Marketing Management Budget Programs Email Marketing B2B Marketing 358

Mailmunch

JUNE 9, 2021

So, what’s the impression you are giving when someone first signs up for your emails? . If you arent sending them a welcome email as soon as they hit subscribe, you are off to a bad start. Welcome emails have a 60% higher open rate than other promotional emails with a 5x higher click-through rate than the other emails. .

Conversion Rate 95

Conversion Rate Email Marketing Conversion Planning 95

SendX

MAY 24, 2019

You mostly see CTA’s in the form of a button on a lead gen form or sprinkled throughout a sales page but they can also be used effectively in an email campaign. A CTA usually comes at the end of the email, right after you have given your benefit-laden “spiel”. Because it builds trust and increases open rates.

Copywriting 150

Copywriting Tips Template Content 150

Navigate the Channel

JANUARY 3, 2024

Optimize for Mobile With most email opens occurring on mobile devices, not optimizing for mobile is a serious mistake. We’re almost at the official tipping point in 2023 where mobile surpasses desktop, and HubSpot found that 46 percent of all email opens now occur on mobile. Every Remember to consider time zones.

Email Marketing 65

Email Marketing Marketing Automation Services CAN-SPAM Mobile Marketing 65

Optinmonster

JANUARY 18, 2024

Leverage Welcome Emails Using welcome emails in your free trial marketing strategy can be a game-changer. Consider these mind-blowing statistics about welcome emails: Welcome emails have an impressive 91.43% open rate. Their average click-through rate is 14.34%.

Conversion Rate 89

Conversion Rate Conversion Examples Marketing Analytics Tools 89

Hubspot

FEBRUARY 10, 2020

In fact, effective email invitations can be made in about 20 minutes. Use this section as a base-level cheat sheet for ideas to implement in your next email campaign. Take this email, for example: This is a wonderful event email because it answers the five questions: Who: Vanessa De Luca. Where: HubSpot.

Template 96

Template Budget Programs Click Rate Marketing Management 96

Optinmonster

JANUARY 19, 2024

As you monitor and analyze your email marketing metrics, you’re probably wondering: What is a good open rate for email, anyway? How do you know if email open rates are great, average, or way below current benchmarks for your industry? What is the Average Email Open Rate?

Open Rate 52

Open Rate Click Rate CAN-SPAM Advertising Benchmark 52

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? Email segmentation can drastically improve the effectiveness of your email marketing campaigns. Because smart marketers know the value of email list segmentation. Sendinblue.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

PureB2B

MAY 30, 2022

But, the truth is that everyone can tell when you’re sending a cold email based on a cookie-cutter template. As soon as a site like Close or HubSpot publish their latest cold email templates, they’re going to be put to the test by sales reps. Cold email subject line examples: Noticed you’re using [competitor software].

Copywriting 62

Copywriting Practices Best Practices Template 62

Optinmonster

OCTOBER 25, 2021

Sendinblue is an email service provider (ESP), and it’s become one of the most popular options around. This software helps you create and deliver email campaigns. Plus, it comes with all the bells and whistles you’d expect from an ESP, including: Pre-made email templates. Click-through-rates.

Enterprise Management 59

Enterprise Management Marketing Automation Services Work Management Marketing Management 59

ClearVoice

JANUARY 11, 2021

Now, you can set an email trigger to send an email based on a user’s or recipient’s behavior, such as clicking a link in a previous email, visiting your website or app. Pros : There are many advantages to set email triggers to send smaller and more targeted emails.

Marketing Automation Services 59

Marketing Automation Services Email Marketing Paid Search Agency Tools 59

Meerkat Marketing

FEBRUARY 6, 2023

These tools can be used to track website traffic, social media engagement, email open rates, and conversion rates. Additionally, you can use tactics such as A/B testing to optimize your website and marketing campaigns for maximum performance.

Paid Content 52

Paid Content Marketing Analytics Tools Marketing Automation Services Marketing Management 52