Sun.Sep 26, 2021

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Breadcrumb Navigation: Is It a Google Ranking Factor? via @sejournal, @A_Ninofranco

Search Engine Journal

Breadcrumbs help provide positive user experiences to website visitors and reinforce site structure for search engines. Is it a ranking factor? The post Breadcrumb Navigation: Is It a Google Ranking Factor? appeared first on Search Engine Journal.

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A Guide to Instagram Linktree for Directing Traffic to Your Website

Spiralytics

With its emphasis on visuals and short, digestible videos, it’s hard not to see why marketers have seen the potential of Instagram to tell new stories about their brands. But, more importantly, the social network’s one billion strong monthly active users are too large an audience for marketers not to tap. The post A Guide to Instagram Linktree for Directing Traffic to Your Website appeared first on Spiralytics Inc.

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Are 404 & Soft 404 Errors Google Ranking Factors? via @sejournal, @kristileilani

Search Engine Journal

Do you think 404 and soft 404s errors can affect your Google search rankings? Find out if they are ranking factors here. The post Are 404 & Soft 404 Errors Google Ranking Factors? appeared first on Search Engine Journal.

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Rachel’s App of the Week: Duolingo

Heinz Marketing

By Rachel Degginger , Marketing Consultant at Heinz Marketing. Growing up, and to this day, there is one person who I always look to learn new languages from. My Omi (Great Grandmother), was born in Germany, forced to leave the country, where she lived in a French-speaking convent in China and taught English, moved to Spain, then finally settled in the US.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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Why Hiring a Fractional CMO Is a Smart Marketing Move for Your Company

KEO Marketing

In 2020, companies learned that they needed to be able to pivot from traditional marketing to digital at a moment’s notice. And as a result of the COVID-19 pandemic, companies moved traditional marketing and event budgets online. This meant they had a lot to learn since they had to master… Read More. The post Why Hiring a Fractional CMO Is a Smart Marketing Move for Your Company first appeared on Inbound Marketing | B2B Marketing.

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Why Marketers Shouldn't Ignore "Out-of-Market" Prospects

B2B Marketing Directions

If you've ever visited California wine country, you may have fantasized about owning a vineyard. Acres of trellised grapevines laid out in neat rows create an idyllic landscape, like the one shown in the above photograph. Of course, the reality is that operating a vineyard is hard work. And some of that work must be done long before the vineyard owner receives a payoff.

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