markempa

MARCH 27, 2005

« Give Lead Generation Some Respect | Main | Podcast: How Trigger Events improve Lead Generation » Sales Leads Via RSS via Salesforce.com Otter Group CEO, Kathleen Gilroy , pointed me Charlie Woods, Moonwatcher Blog , and his intriguing post on the subject of distributing sales leads via RSS.

RSS 120

RSS Salesforce.com Lead Generation Sales Leads 120

markempa

AUGUST 11, 2005

« Two new reports on marketing and lead generation | Main | Combine Your Cold Calling Efforts With Email Marketing » Lead Generation via white papers and webinars MarketingSherpa published a great article today on how Redhats Director of Marketing Communications, Chris Grams, broke the rules for distributing white papers and webinars.

Lead Generation 120

Lead Generation Paper Webinar Metrics Sales Qualified Leads 120

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Most outbound marketing spend is on telemarketing, followed by direct mail and trade shows. The Atlantic ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

markempa

JUNE 7, 2005

Properly written and distributed an email marketing campaign can provide incredibly detailed information and customer intuition that will help your sales staff know what your customers are interested in.

Cold Calling 120

Cold Calling Lead Generation B2B Sales Webcast 120

markempa

MAY 24, 2005

One of my clients; centrally qualifies all their leads (via phone) against their universal lead definition with in 2-hours, distributes and requires their field sales force to follow up on those that are sales ready within 8-hours. They generate 12,000 inquiries per year, mostly via their website.

Lead Generation 120

Lead Generation Sales Qualified Leads B2B Sales Marketing Analytics Tools 120

ViewPoint

JUNE 15, 2016

Telemarketing Inbound. Telemarketing Outbound (qualification and lead generation). Telemarketing Sales. The rules should cover the definition of a sales lead , follow-up rules, timing for lead distribution (how soon leads are given to a rep), ROI reporting, etc. Direct Marketing Agency. Digital Agencies. Content Agency.

Lead Management 120

Lead Management Work Management Marketing Management Sales Qualified Leads 120

markempa

JUNE 8, 2005

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! As a general rule, you will select less intrusive methods of capturing people who are just at the awareness phase of the buying process.

Lead Generation 120

Lead Generation Budget Programs Word of Mouth B2B Thought Leadership 120

markempa

MARCH 2, 2007

Establish a clear process for handling and distributing leads. Distribute leads rapidly. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Make the content library easily accessible.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Sales Qualified Leads 120

Webbiquity

FEBRUARY 10, 2015

Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. 83% of B2B marketers use LinkedIn for distributing content. 72% of PR agencies are now offering SEO services. But only 14% trust advertisements. ( #Socialnomics 2014 ). Business 2 Community ). Believable.) SteamFeed ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

markempa

APRIL 19, 2005

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Greg Anderson, contributing writer, provides some helpful tips on how to optimize your lead management process.

Lead Generation 120

Lead Generation Sales Leads B2B Sales Work Management 120

Online Marketing Institute

JULY 31, 2009

Many product and headquarters-based marketers come up through the marcom, PR, or product management ranks. The PR, MARCOM, product mgmt background is great for program development and execution, but does not necessarily prepare them on HOW to align with sales and customers. Thanks again.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Anteriad

APRIL 25, 2023

Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Some agencies are even involved in product development, including apps aimed at marketing/advertising tracking or distribution.

Paid Content 95

Paid Content Sales Management Top of Funnel B2B Sales 95

Albacross

SEPTEMBER 25, 2018

If you’re conducting events and PR activities, on the other hand, calculating your ROI might not be as straightforward. If you do telemarketing or cold-calling, that’s outbound marketing. Now, on to the outbound tactics: Telemarketing. Distribute your content via social media. Best Email Marketing Software. Tradeshows.

Planning 76

Planning Marketing Budget Creation Budget Programs Paid Content 76

Anteriad

APRIL 25, 2023

Direct marketing most often takes place at point-of-sale (POS) transactions, in postal mail campaigns, email marketing and telemarketing. Some agencies are even involved in product development, including apps aimed at marketing/advertising tracking or distribution.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Albacross

SEPTEMBER 25, 2018

If you’re conducting events and PR activities, on the other hand, calculating your ROI might not be as straightforward. If you do telemarketing or cold-calling, that’s outbound marketing. Now, on to the outbound tactics: Telemarketing. Distribute your content via social media. Best Email Marketing Software. Tradeshows.

Planning 68

Planning Marketing Budget Creation Budget Programs Paid Content 68