Top Rank Marketing
OCTOBER 17, 2023
A study from Search Engine Journal reports that 54% of B2B professionals engage with a webinar on a weekly basis. During the digital transformation of marketing and the shift to digital channels for communications since COVID, webinars have become a cornerstone for many B2B marketers.
Optinmonster
NOVEMBER 14, 2023
Do you want to learn how to create an effective content marketing strategy? Content marketing has emerged as a necessary strategy for businesses aiming to engage, inform, and convert their target audience. We’ll also explore how OptinMonster can elevate your content marketing efforts.
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Digilant
APRIL 27, 2021
B2B digital advertising spend is projected to increase by 10.9% this year, which is slower than previous years, but the marketing landscape has embraced digital transformation, creating new opportunities for businesses to be successful. Here are 8 B2B marketing strategies that should not be ignored: Retention Marketing.
Heinz Marketing
JUNE 24, 2019
But now more and more markers, more and more companies, are realizing that that needs to be a defined and measured and a prominent part of their marketing mix. But now more and more markers, more and more companies, they are realizing that that needs to be a defined and measured and a prominent part of their marketing mix.
Full Circle Insights
MAY 10, 2021
Deloitte Insights report describes the economic effects of the pandemic as “a case of acute disruption,” noting that COVID-19 accelerated digital transformation as a matter of necessity. There have been many downstream effects, including widespread adoption of new martech tools to handle digital outreach.
Ledger Bennett
DECEMBER 28, 2020
Go All-In on Digital Revenue Teams. Digital transformation, along with other factors, has led the marketing function to it’s Moneyball moment. One leaving any would-be revenue leader who isn’t tearing down demand era Sales and Marketing silos and building a unified Digital Revenue Team fated to go the way of the dinosaur.
Full Circle Insights
FEBRUARY 28, 2021
Optimizing Marketing Outcomes Over Time. Optimize Your Marketing Mix in Salesforce. Top 10 Reports Your CMO Wants from Digital Marketing. Three Ways to Prepare Your Marketing Team for the Next Global Disruption. Digital Transformation: When CMOs and CIOs Team Up, Everyone Wins.
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