Top AI use cases in marketing to elevate your 2024 strategy
Sprout Social
OCTOBER 19, 2023
AI models monitor posts, interactions and audience demographics of potential influencers so marketers can map their suitability for brand partnerships. And 54% of marketers plan to use them at scale in 2024 for social customer care, along with other resources like FAQs and customer forums, per the 2023 Index.
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