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Optimove acquires mobile messaging provider

Martech

The capabilities Kumulos will add include: Mobile push notifications that support rich media, templates, and deep linking. Get the daily newsletter digital marketers rely on. New capabilities. Customized in-app messages with branding. Web push messages responsive to customer’s on-site behavior. Why we care.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

But the premium editions excel with a complimentary custom domain, branded links, bulk link shortening, link redirects, QR codes and a UTM builder. . The comprehensive data and analytics provide performance metrics like link history, demographics, device type tracking and mobile-deep link reporting in the sleek dashboard.

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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

That involves mobile attribution where tracking links either drop off, or customers are deposited at the Amazon log-in screen. However, there are solutions for this through third-party tools which enable tagging and deep-linking. If you liked this article, sign up for SmartBrief’s free email newsletter on Marketing Innovation.

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Top 10 Reasons You Need a Corporate Blog for Lead Generation

NuSpark Consulting

One of the tactics of SEO are internal link building Blog posts gives you an opportunity to link to other pages within your site, which increases the SEO benefit of your whole website. As a back link strategy for SEO, blogs can attract links from other sites. Direct lead capture opportunities.

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Top 10 Reasons You Need a Corporate Blog for Lead Generation

NuSpark Consulting

One of the tactics of SEO are internal link building Blog posts gives you an opportunity to link to other pages within your site, which increases the SEO benefit of your whole website. As a back link strategy for SEO, blogs can attract links from other sites. Direct lead capture opportunities.

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Best Random but Interesting Posts, Articles and Resources of 2009

Webbiquity

Link to a specific part of a YouTube video by Matt Cutts. A short but helpful post on how to deep link to a specific point in any YouTube video by minute and second. It is better to have a real conversation, being able to question and to listen to your potential customer using the previously gathered information.&#.

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Should I Host My Content on a Microsite, Subdomain, or Subfolder?

Content Standard

Subfolders are very common for hosting blogs, as they allow you to add deep links to the root domain, as well as add freshness to your main site by frequently publishing. For more stories on content marketing stategy, subscribe to the Content Standard Newsletter. Where are you currently hosting your brand’s content?