Remove CTR Remove Lead Scoring Remove Open Rate Remove Response Rate
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38 Handy Stats to Prove the Value of Personas

Cintell

You know deep down that personas lead to more EMPATHY in your organization, and are a vehicle for customer-centricity as your team members internalize the challenges and problems faced by your customers. But empathy is hard to put a dollar value to. 82% of companies using Personas have managed to create an improved value proposition.

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Digital Marketing Metrics & KPIs You Should Be Tracking

Sharpspring

When you’re budgeting your marketing spend and asking key decision-makers to invest in marketing campaigns, you must be prepared to demonstrate value. 2 Open Rate. Seeing how many people actually open your emails is critical to ensuring you’re taking full advantage of this key channel. 3 Click-Through Rate.

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How to Measure Email Success in 2015: A Call to ROI

The Point

Improving email campaign measurement won’t generate more leads or better leads, in and of itself, but it will help accomplish both those goals by providing the data necessary to identify what’s truly working. News Flash: opens and clicks do not measure the success of an email campaign. Opens/Open Rate.

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Dun & Bradstreet Unveil Proprietary Buyer Intent

Valasys

The tool will equip early adopters to realize a 37% increase in email open rates & 20% improvement in the return on ad spend. The company, Dun & Bradstreet is a leading global provider of business decision-making solutions & data analysis & interpretation platforms.

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Choosing The Best Time To Send An Email

Belkins

However, there is a difference that is very relevant to your open rate and response rate. According to their research, Tuesday emails get the highest open rate (from 19,9%). That makes Tuesday a good day for sending introduction emails for lead generation. How to score at scheduling emails.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Truelist) Blog posts are the leading content format, utilized by 90% of marketers for achieving content objectives. Hosting Tribunal) Food blogs lead in popularity, with 42.8% DemandMetric) Nearly 60% of marketers recognize the value of blogging. Authority Hacker) The top-ranked Google search result typically has about 3.8

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How to Make a Personalized Email (5 Interactive Ways)

Outgrow

Moreover, the use of “thank you” is a sign of gratitude towards their customers, which is always valued by your email readers. And using personalized emails in big and small ways adds more value to your customers’ experiences. Personalized emails help improve open rates, reply rates, and click-through rates too.