Remove contingency
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Best Practices When Requesting Ideas and Pitches From Creatives

ClearVoice

Even better if you can provide some project specifics, i.e.: “We are planning our next three issues of the digital magazine. Do… Accept a pitch contingent on the candidate modifying it based on your specific parameters and needs. We will need six new pieces of feature content for each. Provide feedback on your needs.

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How Experiential Marketing Works: 7 Enlightening Tips

Hubspot

According to a CMO magazine article on the topic, experiential marketing “is a mutually beneficial interaction between customer and brand in an authentically branded engagement.”. When you begin to plan your experience, do so with a partner in mind -- with a contingency plan, of course. What Is Experiential Marketing?

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What Is Teamlancing? The Future of Freelancing and Content Marketing

ClearVoice

Hollywood might always romanticize the writer — the classic freelancer — as an upstart or ingénue who clackety-clacks on a Royal Classic by night and scuffles with a boisterous editor by day, often with swirling montages of headlines or magazines in between. And it’s no surprise… . Sound familiar, dear marketers?

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11 Marketing Experts Share Their Marketing Fails (and Lessons Learned)

Unbounce

With little time and no contingency plan, Sphoorti postponed the launch. Back in 2018, the Unbounce content team wondered if Call to Action Conference might warrant a digital magazine-style recap. Call to Action Magazine was filled with curated insights from the 2017 Call to Action Conference.

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What Is a Drip Campaign? Hint: It Will Help Amp up Your Email Marketing

ClearVoice

The beauty industry effectively uses teaser campaigns placing advertisements in print magazines and on end-caps in stores. Have a contingency plan. It reels your customer in enough to make them want to see more. A new makeup product. If someone is just handling the actual sending part, take time to work through best times and dates.

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Unriddled: Apple Keeps Coming for Google News, a Live Video Push for Twitter, and More Tech News You Need

Hubspot

The story follows Apple's March acquisition of Texture: a digital magazine app through which users can subscribe to a selection of more than 200 magazines for a flat fee of $9.99 And Now: Dogs in Slow Motion. Okay, so this item isn't exactly hard-hitting news -- but it is adorable.

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Building Your Content Marketing Team? 14 Skills for New, Growing, and Mature Programs

Content Marketing Institute

One of the things Joe stressed in his CMWorld keynote presentation is that content marketing success is contingent upon creating an audience who wants to hear from you – and 92% of the most successful content marketers focus on building an audience (Source: 2018 B2B content marketing research ). Audience acquisition.