Martech

SEPTEMBER 1, 2022

The app he used was GPT-3 by OpenAI, a nonprofit AI research and deployment company. It can’t compare and contrast, and it isn’t generating copy at the same level as an op-ed piece in the New York Times, he added. Another potential for abuse is false content — spam or phishing — noted Carr. It can’t come up with a thesis.”

Marketing AI 110

Marketing AI Ethics Phishing Paid Search Agency 110

SendX

FEBRUARY 26, 2021

These two customer personas have different needs and should be receiving emails suitable for their position in the funnel. Compare this to the 23% average open rate for emails sent by businesses in the financial industry. New customers, existing customers, new customers, cold leads, and others should be nurtured differently.

Work Management 202

Work Management Marketing Management Email Marketing Service 202

Act-On

NOVEMBER 7, 2023

Not only that, but many inboxes are configured completely differently on mobile devices compared to desktop. Each ISP and filtering company puts different weight on different factors to determine a sender’s reputation. But these should be minimal compared to more targeted sends. But desperate times call for desperate measures.

Deliverability 181

Deliverability Top of Funnel Best Practices CAN-SPAM 181

ClearVoice

AUGUST 14, 2023

This creates an opportunity for cybersecurity companies to educate their audiences through helpful, informative content — and increase adoption rates for their solutions while they’re at it. Prospective customers develop a positive perception of your brand , making them more receptive to your offerings.

Top of Funnel 52

Top of Funnel Webinar Metrics Marketing Strategy Marketing & Strategy 52

Litmus

JUNE 12, 2023

Every email is an opportunity to connect with your audience and positively impact your company—but only if it makes it to their inbox. List quality and engagement Your customers may turn to company reviews to decide if they want to work with or buy from you, and inbox service providers aren’t much different. Come check it out!!!”

Deliverability 69

Deliverability CAN-SPAM Opt-out Opt-in 69

Biznology

AUGUST 26, 2020

My assignment was to develop an employee communications program for a supply chain company that would help prevent the company and its partners from hacking and malware. But I soon learned that biological infections, such as COVID-19 and digital infections such as phishing and ransomware have a great deal in common.

Phishing 104

Phishing Case Studies Terms and Conditions Contacts 104

Belkins

SEPTEMBER 17, 2020

The challenge: B2B software companies not getting enough leads. How hard can it be for a software development company to generate leads? However, with your company’s growth at stake, you can’t afford to wait. In other words, it’s exactly what many B2B software development companies need or lack.

Work Management 97

Work Management Marketing Management Software Top of Funnel 97