How Benefit Segmentation Will Take Your Marketing Campaigns to the Next Level
Hubspot
JUNE 3, 2019
With benefit segmentation, you can organize your customers and leads based on the value you provide them. In this post, we'll go over what benefit segmentation is, why you should use it, and where it can be seen in the real world. Why should you do benefit segmentation? Benefit segmentation also improves customer retention.
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