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The 23 Best Content Ideation Tools

Webbiquity

” — B2B PR Sense Blog. Showcase reviews: Online Marketing Institute, Anders Orsander, Shift Communications, BuzzBlogger, Perception, Katie Lance, B2B PR Sense Blog, Cent Muruganandam, Quick Sprout, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, Express Writers, Social Media Examiner, Robbie Richards.

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Frequent speaker, writer, columnist for Entrepreneur magazine, American Express OPEN Forum. Lee Odden (TopRank Online Marketing) Author of Optimize, CEO of @TopRank Online Marketing – Focused on Search, Social Media, PR & Content Marketing. Co-founder, ClickZ. Add Ann: https://plus.google.com/115918125306643310533. .

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Marketing Counterpoint: Why PR Does Help Sales

Hubspot

This blog post is written in reaction to an earlier post “Why PR Doesn’t Drive Sales.” ” As a transparent company, HubSpot welcomes the views of all of its employees. If PR did not drive sales, modern public relations would not be a part of a company’s communications and marketing efforts.

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Social Media Aids Customer Acquisition Many B2C and B2B companies are successfully using social media networks to acquire customers, according to the “State of Inbound Marketing Report&# from internet marketing firm Hubspot.

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12 Insightful Marketing Insiders You Should Follow on Twitter

Hubspot

Roetzer and his agency, PR 20/20, have a bit of history with HubSpot, as the company was one of our first Value-Added Resellers (or VARs). 5) Contagious Magazine. She''s an accomplished marketing exec (and was at one point on the HubSpot team). 2) Paul Roetzer. Follow @paulroetzer. Follow @contagious. 6) Jason Falls.

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Top 24 B2B Marketing Posts in February

B2B Marketing Zone Posts

Every social media consultant , corporate marketer and PR professional was challenged to keep up with the latest writing on the topic. Thought-provoking social media trends - grow - Practical Marketing Solutions , February 3, 2010 The Economist is one of my favorite magazines. I usually read it cover to cover.

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What Is Earned Media? Definition, Attribution, Best Practices with Examples

Martech Advisor

” Often described using terms such as WoM, buzz, viral, or publicity, earned media is achieved exclusively through organic activities. Earned media is the result of the brand doing something noteworthy from the PR perspective or making its customers go wow! Imagine this: your brand was just featured in a premium magazine.