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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

These [systems] make direct sales and direct marketing more efficient by automating highly repetitive support tasks … and by reducing the time salespeople spend on non-selling tasks, like scheduling sales calls, compiling sales reports , generating proposals and bids, and entering orders,” the article proclaimed. The Pandemic Effect.

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The Age of Automation for Sales and Marketing is Here

Zoominfo

These [systems] make direct sales and direct marketing more efficient by automating highly repetitive support tasks … and by reducing the time salespeople spend on non-selling tasks, like scheduling sales calls, compiling sales reports , generating proposals and bids, and entering orders,” the article proclaimed.

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11 AI Predictions in Sales for the Next Year [Data + Expert Tips]

Hubspot

HubSpot conducted research on the “State of AI,” with over 1,350+ specialists reporting on how AI affects their business. HubSpot’s research says that sales professionals spend 2+ hours daily to automate repetitive tasks. 79% reported that AI helped them focus more on the selling part. Video: The Future Of A.I.

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A Step-by-Step Strategic Account Plan Template for Shared-Value

Hubspot

By using a strategic account plan to target your top key accounts , you can align your focus to become your customer’s trusted partner, solving problems instead of selling products. Identify and avoid risks, barriers, and limitations. Section 6: Buying Process and Selling Points. Key selling points. Key decision criteria.

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The 3 Main Silos That Can Hurt Sales & 4 Ways to Break Them Down

Hubspot

Both parties need to be on the same page with respect to the selling points your sales team is pushing. And that kind of bad word-of-mouth can make life harder for salespeople trying to sell into those customers' networks, down the line. Sometimes silos are reinforced by social barriers. How to Break Silos Down.

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot

Selling by offering a solution rather than pitching a product/service is key to sales pros. Of course, the strategies used will depend on whether they sell B2B or B2C, so let’s dive into how B2B sales professionals are getting ahead first, then take a look at the top B2C strategies. How Salespeople Build Rapport When Selling.

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Platform dynamics driving martech app expansion and consolidation explained in one (relatively) simple model

chiefmartech

Salesforce is the original example, but now there are hundreds, of varying sizes, serving different functions and verticals: Shopify, ServiceNow, HubSpot (disclosure: where I work), Adobe, Intuit, Xero, Atlassian, Google’s G Suite, MindBody, and many more. Key Dynamics of Apps and Platforms Crossing the Spectrum.