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The 6 Fundamentals of an SEO Link Building Strategy

Top Rank Marketing

One of the big reasons why Google revolutionized search engines when it launched in 1998 was its PageRank algorithm , which rewarded pages based on how many other websites were linking to them. It’s little wonder that link building has been a crucial element of SEO ever since. Why is link building valuable for SEO?

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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Link building is not something B2B marketers think about regularly. While most marketers realize the importance of links for search engine optimization, experience has shown that link building does not often stay top of mind with everything else that commands attention in a B2B marketing program.

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

In addition to healthy dose of Matt Cutts (Head of Google’s Webspam Team), these videos cover common questions, link building tactics, and the impact of link building schemes and questionable behavior. You can use the links below and also after each video to navigate through the videos and sections.

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Guest Blogging is NOT Dead (And Matt Cutts Didn’t Say It Is)

Webbiquity

just want to highlight that a bunch of low-quality or spam sites have latched on to ‘guest blogging’ as their link-building strategy, and we see a lot more spammy attempts to do guest blogging. or worse, to something sketchy like an online pharmacy site); and 2) the author’s approach to the links.

PageRank 100
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Algorithm Updates: Common Questions & What You Should Know

KoMarketing Associates

Google PageRank & Algorithm Updates – Search Engine Roundtable. This has forced many businesses to completely shift their link building strategy from mass quantity to highly targeted quality link building (see my recent Search Engine Land article “ Are you building links or building a business? ”).

PageRank 120
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100+ Blog Directories and RSS Sites for Promoting Your Blog

Webbiquity

The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Webbiquity B2B Marketing Blog). Preparation: What You’ll Need First. Blog URL (e.g., Feed URL (e.g., Long description (up to 500 characters). Tweet This!

RSS 100
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SEO Strategy for 2015 Will Focus on Lead Generation

Content Standard

Link building and keyword strategy were cited as the most difficult aspects of SEO, followed by content creation and social media integration. PageRank is an important driver of traffic for original content, and poor SEO can inhibit the success of a brand’s content. However, this progress remains relative.