article thumbnail

Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

Sales & Marketing. --> Bloggers. --> Resources. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing. CMS Insights.

B to B 40
article thumbnail

New Response Databases - Valuable Resource for B2B Marketers?

ViewPoint

Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing. Is that person still in that job? Can I reach the person via this phone number? When B-to-B marketers want to find new prospects, they have traditionally relied on two types of lists. Is the data correct?

Resources 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Lead Generation Blog: E-Mail Marketing Relevance Tips And Resources For B2B Lead Generation

markempa

On the other side, Ive heard numerous speakers and bloggers declare e-mail marketing dead. Be sure to read their free executive summary, it contains useful tips for B-to-B lead generation. On the other side, Ive heard numerous speakers and bloggers declare e-mail marketing dead. That’s simply not true.

article thumbnail

Oracle’s Social Media Policy

Paul Gillin

Your personal blogs that contain postings about Oracle’s business, products, employees, customers, partners, or competitors. Social media activities must not interfere with your work or productivity at Oracle, and your personal activities should take place outside of work. The Oracle Social Media Participation Policy applies to.

article thumbnail

B2B Social Media Success Formula Mixes Business with Pleasure

MLT Creative

To some degree, you could argue any personal business engagement is an opportunity to be social. Known as the Idea Launch PadTM for B-to-B marketers, MLT Creative's services include strategic planning, positioning, brand development, advertising and sales promotions for business-to-business clients. When: 4:30 to 6:30 p.m.

article thumbnail

A B2B Marketing Idea Takes Flight On Twitter

MLT Creative

The B2BTOTY Awards Program, now in its third year, is the brainchild of Joe Zuccaro , who says, “It’s not just about how many followers someone has, or how often a person tweets in a given time; it’s about creating a community, and the value a B2B entity brings to it.” Great tweeter and all-around B2B braniac.

Twitter 40
article thumbnail

Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Digging a little deeper within the social media category, the women’s blogger community BlogHer reported in its 2009 Women and Social Media Study that as of March 2009, 75% of women participated in social networks, compared with 55% who read blogs, 40% read message boards or forums, and 16% update status on platforms like Twitter.

Spending 120