Hinge Marketing

MARCH 23, 2015

In this approach, the goal is to be compelling and persuasive enough that the audience responds and engages with your services. But the world of B2B marketing strategies has expanded, and the behavior of professional services buyers has changed. These kinds of techniques certainly have a place in your marketing tool belt.

Work Management 48

Work Management Marketing Automation Services Marketing Management Marketing Strategy 48

SalesIntel

AUGUST 29, 2023

Extensive company coverage: Database Size: SalesIntel boasts an extensive database containing information on millions of accounts, providing a vast repository of potential leads and prospects. Accessing top-notch, human-verified data is essential, and SalesIntel is here to be your first choice as a B2B data provider.

Ideal Customer Profiles 40

Ideal Customer Profiles Enterprise Management Marketing Automation Services Zoominfo 40

Convince & Convert

OCTOBER 22, 2013

Prior to joining Fractl, Kelsey’s knack for creating and placing content has led to featured placements on Mashable, CNN, The Huffington Post, The Motley Fool, Mint.com, ESPN, and many more. High profile placements (what major websites featured the content). Cyrus Shepard is Senior Content Astonaut for Moz. Can I choose all of them?

Work Management 153

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 153

Vidyard

OCTOBER 20, 2015

It was featured in articles in Time Magazine, Fast Company, Salon, AdAge and Adweek. They also created net new leads for the sales funnel, helped take deals off the table as a result of the conference and drove a high NPS score for the event. “But what’s really exciting is that they aren’t stopping there.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

It was featured in articles in Time Magazine, Fast Company, Salon, AdAge and Adweek. They also created net new leads for the sales funnel, helped take deals off the table as a result of the conference and drove a high NPS score for the event. Results : “Game of Social Thrones” was viewed nearly 1.5

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Vidyard

OCTOBER 20, 2015

Kitchener, ON – October 20, 2015 – Vidyard, the video marketing and analytics leader, today announced the winners of the 2015 Video Marketing Awards (VMAs), recognizing modern marketing and sales teams that are using video content strategically to generate more revenue. Finalists: Cetera Financial, LeadMD. Winner: Hootsuite.

Video Marketing 50

Video Marketing Co-Registration Marketing Management Lead Scoring 50

Hubspot

NOVEMBER 7, 2023

You know you need a CRM, but there are hundreds of CRMs and hundreds more features available. This CRM best practices guide will walk you through how to evaluate a CRM, from how it will help your business and how to map your needs to core features. What is CRM? What are the benefits of CRM?

CRM 75

CRM Sales Management Work Management Marketing Management 75

Online Marketing Institute

JULY 31, 2009

There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?” problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Hinge Marketing

JULY 6, 2022

High-growth professional services firms rely on inbound lead generation techniques more than any other kind. The inbound lead generation ’s potential is real, but it requires a radical shift in mindset, marketing priorities and financial investment. Inbound leads are typically easier to close.

Lead Generation 141

Lead Generation Sales Qualified Leads Lead Ranking Lead Scoring 141

Single Grain

AUGUST 7, 2019

Knowing them inside and out — including the motivations they have or the problems they’re struggling with — allows you to tailor your marketing messages to speak directly to the people whom you want to buy your products or services. It’s no wonder that 71% of companies who exceed revenue and lead goals have documented buyer personas.

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

accelerate agency

FEBRUARY 26, 2023

The rise of remote working has led to a huge increase in SaaS (Software as a Service) adoption, with the global SaaS market estimated to reach a value of $195 billion during 2023. Most businesses will be looking for SEO, content marketing, lead generation, and CRO. What are your short- and long-term goals?

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

The rise of remote working has led to a huge increase in SaaS (Software as a Service) adoption, with the global SaaS market estimated to reach a value of $195 billion during 2023. Most businesses will be looking for SEO, content marketing, lead generation, and CRO. What are your short- and long-term goals?

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

The rise of remote working has led to a huge increase in SaaS (Software as a Service) adoption, with the global SaaS market estimated to reach a value of $195 billion during 2023. In an increasingly crowded market, you need to make sure your SaaS company stands out.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Single Grain

JULY 5, 2023

In this article, I will share some step-by-step tips for creating a variety of awesome ChatGPT marketing prompts that can help take your marketing efforts to the next level. Let’s begin! To jump straight to the marketing prompts, click here. TABLE OF CONTENTS: ↓ Why Is ChatGPT a Powerful Tool for Marketers?

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

Anteriad

APRIL 25, 2023

Advocate marketing The combination of customer service and marketing to have customers satisfied. Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Advocate marketing The combination of customer service and marketing to have customers satisfied. Always be closing (ABC) A phrase used to remind sales to always look for new customers, pitch products or services to those individuals, and then complete the sale. Affiliates commonly use organic search rank and PPC marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

SnapApp

DECEMBER 14, 2016

Leading marketers in 2017 will strive to create a culture focused on delivering valuable content to their customers that translates into better marketing results. The B2B industry is constantly shifting, and is projected to grow at an annual compounded growth rate of 12.9%. Influencer marketing. Sales enablement. Joe Pulizzi. Sujan Patel.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Some key customers are Cuisinart, Harlequin, PayPal, Republic Services, USO and Wiley.

Marketing Automation Services 117

Marketing Automation Services Enterprise Management Work Management Marketing Management 117