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How to Cultivate a Data-Driven Marketing Team

Hubspot

Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. But wrangling together all that data — and then properly analyzing it ? When I first started working at HubSpot, I'll admit I wasn't the most analytically-minded person. But boy, has that changed.

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How to Create an Effective Social Media Content Strategy

Valasys

An effective social media content strategy offers several advantages including attracting an increased number of prospects and customers and expanding brands’ reach to a huge number of online audiences to generate measurable and cost-effective conversions. Set Your Priorities and Conversion Goals. Introduction.

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The Ultimate User-Generated Content Guide

Sprout Social

One of the better avenues to help personalize your brand is social media. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. Whether it’s a blog, social media post, Wiki, podcast, video or social image, the content is created by third-party users.

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How Can I Do SEO for Free?

seo.co

If you have the capital, that’s no big deal, but if you’re one of many business owners without a dedicated SEO budget , it makes sense to look for ways to optimize your own website for free (or with as little investment as possible). In the early days, ranking a website was largely dependent on keywords. Use links sparingly.

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Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

In order to start getting as much out of GSC as possible, one option is to use an API that increases the request amount to 25,000 lines per pull. In this post, the examples use Ryte Search Success because it makes it much easier, faster, and more efficient to work with that kind of data at scale. FYI: there’s an API.

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6 Niche Marketing Blogs You Need to Read in 2019

Outgrow

All you need to do is subscribe and read. Hop on to the list, and thank us later in the comments section. And there is no better stop than SuperOffice because they pride to have received a quarter-million views on many of their posts. And we, for one, don’t disagree! All about Conversion Optimization with OptinMonster.

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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

Allie Decker, a writer on HubSpot's pillar page team, wrote about public relations and marketing in this blog. On the other hand, the main goal of marketing is to drive sales.". Reputation management is one of the main services that public relations firms offer. For example, Susan G. It won't work.". Media relations.

PR 99