Sprout Social

OCTOBER 20, 2016

Composing a social post that resonates with a client’s target audience and is amplified organically is one of the biggest thrills a social media marketer can experience. This August our team at Thin Pig Media experienced that thrill. This provides us with a unique social media engagement opportunity.

Traffic 111

Traffic Facebook Advertorials Long Tail Marketing 111

Moz

APRIL 3, 2019

Once you have your goals and your brand’s unique angle nailed down, you’ll also need to prioritize your means of content distribution. This post will help you zero in on what distribution channels make the most sense for your goals, and how to create content that will perform well in them. Syndication. Goal: Organic acquisition.

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

Brandpoint

JANUARY 19, 2024

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. The MAT release is defined as a branded, consumer-facing article that is distributed to a network of print and online news publishers.

Advertising Agencies 62

Advertising Agencies Paid Search Agency Distribution PR 62

ClearVoice

NOVEMBER 22, 2021

It can boost your business’ visibility on organic search engines and through social media. It’s sharable: If you need to fill up your social media content calendar, there’s no better place for that than with brand content! ” by setting constraints for when your small business will create and distribute.

Paid Content 111

Paid Content Marketing Budget Creation Marketing Budget Content Marketing 111

Scoop.it

MAY 7, 2019

The roots of content marketing have been around since before the Internet – with what is now called the “advertorial.” Content marketing as it is typically used today is the Internet version of the advertorial. Creating and distributing that content can be expensive and time consuming for marketing and sales teams.

Advertorials 82

Advertorials Automation Work Management Content Marketing 82

Digital B2B Marketing

OCTOBER 25, 2012

Today, there is an emerging third option that allows marketers to distribute quality content at scale: native advertising. For purposes of this article, we are focused on native advertising within traditional editorial publications, not native advertising formats used by social media platforms like Twitter and Facebook.

Advertisements 100

Advertisements Advertising Content Marketing Advertorials 100

Biznology

FEBRUARY 23, 2015

CISCO : Has long been engaged in social media activity, often running campaigns alongside its ongoing engagement strategy. The campaign increased web traffic by 119%, traffic from social media by 4800%, lead conversions by 3900%, quote requests by 500%, and new qualified sales opportunities by $3.4

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Brandpoint

APRIL 20, 2022

The MAT Release explained No matter what name you give it — feature article, branded journalism, native advertising, sponsored content or advertorial – a MAT release is one of marketing’s most powerful PR tools, and has been for several decades. The traditional MAT Release is a great option for distributing your content.

Video Marketing 90

Video Marketing Distribution PR Advertorials 90

B2B Marketing Zone Posts

AUGUST 3, 2010

True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. Are you Being Discovered?

Ning 40

Ning Paid Content Facebook Sales Management 40

Hubspot

MAY 1, 2020

61% of marketers say that generating leads and traffic is their biggest challenge. How do you raise traffic organically? If you've shared a blog post on social media, or have done an ad campaign for your new product launch, then you're already familiar with content amplification. And then … you don't get much.

Paid Content 101

Paid Content Traffic Advertorials Paid Search Agency 101

Convince & Convert

DECEMBER 30, 2015

While SEO is typically a part of most content you publish online, it can be a powerful angle to help you generate traffic from huge referral sources like Google. Like this: Proof That Publishing More Content Won’t Grow Your Blog Traffic (And How To Do That). There is an element of controversy to this type of content that people crave.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

While SEO is typically a part of most content you publish online, it can be a powerful angle to help you generate traffic from huge referral sources like Google. Like this: Proof That Publishing More Content Won’t Grow Your Blog Traffic (And How To Do That). There is an element of controversy to this type of content that people crave.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168