Seismic

DECEMBER 14, 2021

We’ve used the Seismic blog as a space to define social selling and showcase its ability to enhance buyer engagement. Check out a few of their stories and you’ll see how they use their social media presence to create value for their audience, as well as contribute to the company brand. But how does this look in practice?

Tips 52

Tips Enterprise Management Work Management Social Media 52

Apollo

JUNE 4, 2019

To calculate: Start with you Average Contract Value (ACV) as it is a good indicator to benchmark conversion metrics (if you don’t have your own already) and convert your goals to activity KPIs. A dedicated Sales Development Rep can average 80-120 manual prospecting activities a day as long as it isn’t heavy research.

Ideal Customer Profiles 45

Ideal Customer Profiles Resource Management Work Management Advertising Benchmark 45

Adobe Experience Cloud Blog

AUGUST 4, 2015

During the research process, potential leads are increasingly turning to their peers to ask for opinions and personal experiences to answer their important questions. This process can be more effective than pay-per-click (PPC) ads or sponsored posts, as it allows active conversations in real-time that aid buyers in their research.

Enterprise Management 48

Enterprise Management Peer-to-peer Work Management Marketing Management 48

Golden Spiral

NOVEMBER 8, 2018

Their website isn’t very active and it’s been a couple of years since they’ve updated it. You’re leading with a tactic and not strategy. You want a visitor to become a lead and eventually make a buying decision. Or is your sales team accounting for maybe 40% of your sales, and you're having a lot of inbound leads?

Marketing Websites 48

Marketing Websites Paid Search Agency Marketing Automation Services Verticals 48

SnapApp

DECEMBER 4, 2017

Blogging Statistics. Blogging Statistics . . #1. Long-form blog posts generate 9x more leads than short-form blog posts. Long-form blog posts generate 9x more leads than short-form blog posts. Takeaway : Blog posts are not like a fine wine, they don’t get better with age.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

EveryoneSocial

FEBRUARY 1, 2021

You will want to choose the social networks that are most likely to connect with your target audience, provide the most value, and fit with your content marketing style. In fact, 97% of B2B marketers use LinkedIn for content marketing, and it ranks #1 among all social networks for content distribution. billion daily active users.

Social Media 52

Social Media Webinar Metrics Media B2B 52

Optinmonster

MARCH 11, 2024

OptinMonster OptinMonster is the best WordPress popup plugin for lead generation in the market. The tool shows off recent visitor activity, live visitor count, and Power Trails that show how many conversions have taken place on your site. All plans come with a 14-day risk-free money-back guarantee.

Tools 67

Tools Work Management Marketing Management Best Practices 67

SnapApp

DECEMBER 5, 2016

Blog content is getting longer and more visual. The average blog post is up about 19%, coming in at about 1,050 words in length. Rather than churning out short-form pieces of content, consider investing more time in longer, more in-depth pieces of content that deliver higher value to your audience. Orbit Media Studios.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48