acquisition vendor SMB Related Topics 
Martech
DECEMBER 1, 2022
With no contracts, subscriptions or fees, it is aimed at the SMB market. It will allow businesses to send unlimited eGift cards from well-known vendors, paying only for the value of the cards themselves. Sendoso, the corporate branded gifting service, this week announced the launch of a freemium offering, Sendoso Express.
ANNUITAS
SEPTEMBER 21, 2018
A Memo from CEO Adam Needles to ANNUITAS clients on the Adobe Acquisition of Marketo. – A short second … this is a welcome acquisition. That’s important because too often this type of acquisition results in mass talent exodus. Good morning. You probably saw that late yesterday Adobe bought Marketo.
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Zoominfo
JUNE 27, 2022
often means the vendor with the most records wins and the one offering the highest quality data gets overlooked. When a merger or acquisition takes place, employee job roles and responsibilities often evolve or change. Other vendors attempt to provide a large number of records, but often at the cost of quality.
TrustRadius Marketing
APRIL 16, 2021
In 2015 – 2016, HR cloud technology vendors have continued to receive massive, increasing amounts of funding from venture capital investors—so much so that the media has dubbed it an on-going “love affair.” Some more robust SMB offerings also include talent management features, such as performance reviews.
SalesIntel
OCTOBER 20, 2023
Yet a few vendors continue to retain market leadership. ZoomInfo is a versatile tool catering to various business needs, including sales, marketing, and talent acquisition. However, it has succeeded in serving and satisfying both enterprises and SMBs. But before that, let’s quickly review what Zoominfo is used for.
Martech
APRIL 22, 2022
There are plenty of artificial intelligence marketing tools designed specifically for business sales, allowing B2B vendors to leverage the power of personalization, machine learning, and more. AI platforms for SMBs. Mailchimp uses a tool called Smart Platform, bringing AI to the SMB market. Click here to download!
Engagio
JUNE 24, 2019
Some people do not know this, but Marketo originally was heavy SMB and over time moved to focus on the Enterprise. When I left there, we had very successful SMB and Enterprise teams. It would provide the complete view of the customer – from acquisition to loyal advocate. We did a lot of Enterprise marketing.
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