Remove Account Based Marketing Remove Intent Remove Psychographics Remove WOMM
article thumbnail

How to Build Customer Loyalty with Content Marketing

Valasys

The proliferation of technology & intermingling of the data-driven insights in the business story-telling process has made it possible for businesses to build customer loyalty with content marketing. The selection of keywords is subjective & doesn’t reflect on the intent of the niche-specific personas. Wrapping Things Up.

Loyalty 72
article thumbnail

6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Equally important is tracing the intent of the prospects to research.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How B2B Marketers can stay close to their Customers

Valasys

Marketing to businesses, for example, is very different for marketing specifically to the key decision-makers of critically important accounts (Account-Based Marketing). Learn more: How to Use Account-Based Marketing to Acquire High-Value Customers.

article thumbnail

4 Perils of Decoupled Data Regulation & Customer Experience

Valasys

In turn, customer advocacy & positive Word-of-Mouth-Marketing (WOMM) brings a lot more customers. The maximum fine imposed for the violation of CCPA can be $7,500 which applies to the intentional violations of the law. Read more on How CCPA will Impact your Business & Privacy Operations.

WOMM 45
article thumbnail

How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

Read more on How to Build Customer Loyalty with Content Marketing. A predictive content strategy in-turn is based on the first & third-party intent-data. & & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web.

article thumbnail

Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

Audiences can be targeted based on their demographic, firmographic, technographic & psychographic insights as well on the basis of their past buying-behaviors & research habits. Marketers can start experimenting with alternative forms of low-risk CTRs & can launch different formats for sneak peeking at the pricing part.

article thumbnail

10 Tips for Building B2B Marketing Campaigns

Valasys

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. Focus on Building Long-Term Relationships : Building long-term relationships with the customers pays off as returning customers are more likely to purchase.